8-K: Peloton Exceeds Expectations in Q3 FY25, Raises Full-Year Guidance

• Peloton Interactive, Inc. announced its Q3 FY25 financial results, exceeding or meeting the high end of guidance for key metrics.
• Ending Paid Connected Fitness Subscriptions reached 2.88 million, a 6% year-over-year decrease but above guidance.
• Total Revenue was $624.0 million, a 13% year-over-year decrease but above the midpoint of guidance.
• The company reported a GAAP Net Loss of $47.7 million, an improvement of $119.6 million year-over-year.
• Adjusted EBITDA was $89.4 million, exceeding the high end of guidance.
• Net Cash Provided by Operating Activities was $96.7 million, and Free Cash Flow was $94.7 million.
• Peloton is raising its full-year FY25 guidance range for Adjusted EBITDA to $330 $350 million and expects Free Cash Flow to be in the vicinity of $250 million.
• Operating expenses decreased 23% year-over-year.
• Total Debt decreased $191.8 million or 11.3% year-over-year, and Net Debt decreased $311.6 million or 34.8% year-over-year.

Score: 7

Explanation: The sentiment is moderately positive. While revenue is down year-over-year, the company exceeded expectations, is improving profitability, and is raising guidance. The deleveraging of the balance sheet is also a positive sign.

• Peloton delivered its fifth consecutive quarter of positive Adjusted EBITDA and Free Cash Flow.
• Hardware unit economics are improving.
• The company is right-sizing its overall cost structure.
• The balance sheet is deleveraging quickly, reducing business risk.
• Member happiness continues to improve, as measured by Net Promoter Score (NPS) and Member Satisfaction Scores (MSAT).
• New subscription attach rates from Tread sales increased year-over-year.
• The mix of engagement toward Strength and Meditation increased.
• There was a more than 300 bps increase year-over-year in the mix of men joining Peloton as Paid Connected Fitness Subscriptions additions.
• Advertising and marketing spend decreased 46% year-over-year, while Connected Fitness Products Revenue declined by a comparatively lower rate of 27% year-over-year.

• Total Revenue decreased $93.7 million or 13% year-over-year.
• Connected Fitness Products Revenue decreased $74.4 million, or 27% year-over-year.
• Subscription Revenue decreased $19.3 million, or 4% year-over-year.
• Ending Paid Connected Fitness Subscriptions decreased 6% year-over-year.
• Ending Paid App Subscriptions decreased 15% year-over-year.

• The company faces risks related to economic uncertainty.
• Peloton and Precor-branded equipment are currently subject to a 25% tariff on their aluminum content.
• Precor and Apparel products sourced from China are subject to additional tariffs.
• The company's Free Cash Flow expectations reflect the impact of tariff policy, which is subject to change.

Peloton is raising its full-year FY25 guidance for Ending Paid Connected Fitness Subscriptions to 2.77 to 2.79 million, Total Revenue to $2.455 billion to $2.470 billion, and Adjusted EBITDA to $330 million to $350 million. The company expects full year FY25 Free Cash Flow to be in the vicinity of $250 million.

• In Q3, we delivered at the high end of or exceeded guidance on our key financial metrics while also continuing to execute on our FY25 operating goals.
• We delivered our fifth consecutive quarter of positive Adjusted EBITDA and Free Cash Flow due to improving hardware unit economics and right-sizing our overall cost structure.
• Our balance sheet is also deleveraging quickly, which de-risks our business, positions us to invest prudently in sources of future profitable growth, and over time should enable us to reduce our cost of capital.
• We are earning the right to return to growth by focusing on operating more efficiently, which includes both lowering our operating expenses and optimizing our pricing and promotional strategy to improve our unit economics and expand gross margins.

Peloton is positioning itself as a holistic wellness provider, expanding beyond cardio to include strength, mental well-being, and sleep & recovery. The company is also expanding its commercial presence through partnerships with gyms and hotels, and exploring capital-light retail models.

• Peloton's Net Promoter Scores (NPS) for its Cardio hardware products are above 70, with the Tread exceeding 80, indicating strong customer loyalty compared to industry averages.
• The company's focus on subscription-based revenue aligns with the trend of recurring revenue models in the fitness industry, similar to companies like Apple Fitness+ and other digital fitness platforms.
• Peloton's efforts to reduce operating expenses and improve profitability are in line with the broader industry trend of cost optimization and efficiency improvements.
• The company's expansion into international markets mirrors the strategies of other global fitness brands like Les Mills and F45 Training.

• Shareholders will benefit from improved profitability and deleveraging of the balance sheet.
• Employees may be impacted by ongoing cost-saving measures and restructuring efforts.
• Customers will benefit from improved Member experiences and expanded offerings.
• Suppliers and creditors may be impacted by changes in the company's financial performance and strategic direction.

• Peloton will further elaborate on its strategic plans by detailing some future-facing initiatives and the financial outcomes you should expect from those plans in FY26.
• The company will continue to focus on operating more efficiently and optimizing its pricing and promotional strategy.
• Peloton will continue to invest in its Members and delivering on its purpose: Empower people to live fit, strong, long, and happy.

• January 1, 2025: The Company migrated its subscription data model for reporting Ending Paid Connected Fitness Subscriptions, Average Net Monthly Paid Connected Fitness Subscription Churn, Ending Paid App Subscriptions, and Average Monthly Paid App Subscription Churn to a new data model.
• January 2025: Peloton launched a new collection of on-demand Peloton workouts for Hilton's Connected Room Experience across 2,400 Hilton hotels and Personalized Plans, which uses artificial intelligence and machine learning to enable Members to create workout plans tailored to their goals and preferences.
• February 2025: Peloton workout space at the University of Texas at Austin opened and Peloton added kettlebell classes to its platform and kettlebell training programs on its Strength+ app.
• March 2025: Peloton launched AI-powered subtitles, starting with English, Spanish, and German, and is now translating roughly 100 classes per day.
• March 31, 2025: End of Q3 FY25.
• May 8, 2025: Peloton will hold a conference call regarding its financial results for the quarter ended March 31, 2025 and issued a letter to its stockholders announcing its financial results for the quarterly period ended March 31, 2025.