Mediaalpha, INC Form 4 insider transactions

MediaAlpha CEO Steven Yi sold 48,590 shares of Class A Common Stock to cover tax obligations related to RSU vesting.

Director Eugene Nonko sold 111,819 shares of MediaAlpha, Inc. to cover tax obligations related to RSU vesting.

MediaAlpha CEO Steven Yi sold 12,000 shares of Class A Common Stock to cover tax obligations related to RSU vesting.

MediaAlpha Chief Revenue Officer Keith Cramer sold 10,000 shares of Class A Common Stock to cover tax obligations.

MediaAlpha's Chief Technology Officer, Yeh Kuanling Amy, sold 3,000 shares of Class A Common Stock for $9.25 per share, executed under a pre-arranged 10b5-1 trading plan.

MediaAlpha, Inc. executive Steven Yi has sold a total of 12,000 shares of Class A Common Stock across three transactions between April 6th and April 8th, 2026, as part of a pre-established Rule 10b5-1 trading plan.

MediaAlpha CEO Steven Yi sold 12,000 shares of Class A Common Stock across three transactions in late March and early April 2026, pursuant to a Rule 10b5-1 trading plan.

MediaAlpha's Chief Technology Officer, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock for $9.44 each on March 27, 2026, primarily to cover tax obligations from RSU vesting.

MediaAlpha CEO Steven Yi sold 12,000 shares of Class A Common Stock over three days in March 2026, pursuant to a Rule 10b5-1 trading plan primarily to cover tax obligations from RSU vesting.

MediaAlpha, Inc. CEO Steven Yi sold 4,000 shares of Class A Common Stock for tax purposes under a pre-arranged trading plan.

MediaAlpha Director Steven Yi reported the acquisition of 448,500 restricted stock units and 149,550 performance-based restricted stock units, alongside tax-related sales of 9,227 shares.

MediaAlpha's Chief Revenue Officer, Keith Cramer, reported the acquisition of restricted stock units and performance-based restricted stock units, alongside a tax-related sale of common stock.

MediaAlpha's Chief Technology Officer, Kuanling Amy Yeh, received substantial grants of restricted stock units and performance-based restricted stock units.

MediaAlpha, Inc. officer Patrick Ryan Thompson received grants of 254,200 Restricted Stock Units and 84,750 Performance Restricted Stock Units, vesting over several years.

MediaAlpha's General Counsel and Secretary, Jeffrey B. Coyne, was granted 171,950 Restricted Stock Units and 57,350 Performance Restricted Stock Units on March 15, 2026.

MediaAlpha Director Eugene Nonko reported the acquisition of restricted stock units and subsequent sales of Class A Common Stock for tax purposes.

MediaAlpha's Chief Technology Officer, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock to cover tax liabilities.

MediaAlpha Director Eugene Nonko sold over 132,000 shares of Class A Common Stock for approximately $1.3 million through a pre-arranged 10b5-1 trading plan to cover tax obligations.

MediaAlpha's CEO, Steven Yi, sold a total of 55,252 Class A Common Stock shares over three days in early March 2026, primarily to cover tax obligations from RSU vesting.

MediaAlpha CEO Steven Yi sold 20,748 shares of Class A Common Stock across multiple transactions in late February 2026, primarily to cover tax obligations from RSU vesting.

MediaAlpha Director Eugene Nonko sold 25,097 shares of Class A Common Stock for approximately $251,040 to cover tax obligations from RSU vesting.

MediaAlpha's CEO, Steven Yi, sold 12,000 shares of Class A Common Stock across three days in February 2026, primarily to cover tax obligations from RSU vesting.

MediaAlpha CEO Steven Yi sold 12,000 shares of Class A Common Stock over three days in February 2026, pursuant to a pre-arranged 10b5-1 trading plan primarily for tax obligations.

MediaAlpha Director Eugene Nonko sold 24,200 shares of Class A Common Stock across two days in February 2026 under a 10b5-1 plan to cover tax obligations from RSU vesting.

MediaAlpha CEO Steven Yi sold 20,000 shares of Class A Common Stock over three days in early February 2026, primarily to cover tax obligations from RSU vesting.

MediaAlpha's CEO, Steven Yi, sold 24,000 shares of Class A Common Stock over three days in January 2026, as part of a pre-arranged 10b5-1 plan to cover tax liabilities from RSU vesting.

MediaAlpha Director Eugene Nonko sold Class A Common Stock totaling 36,300 shares across direct and indirect holdings in late January 2026, primarily to cover tax obligations from RSU vesting.

MediaAlpha Director Eugene Nonko has scheduled the sale of 36,300 shares of Class A Common Stock across three days in January 2026, primarily to cover tax obligations from RSU vesting.

MediaAlpha's CEO, President, and Co-Founder Steven Yi sold 24,000 shares of Class A Common Stock over three days in January 2026, pursuant to a Rule 10b5-1 trading plan.

MediaAlpha's Chief Technology Officer, Kuanling Amy Yeh, sold 3,000 shares of Class A Common Stock for tax purposes under a pre-arranged 10b5-1 trading plan.