Form 4: Bread Financial Holdings Director Sells Shares
Insider Transaction (Form 4)
Praniti Lakhwara, a Director of Bread Financial Holdings, Inc., sold 2,802 shares of common stock on July 28, 2026 for $106.12 per share.
Summary
- Open-market sale: disposed of 2,802 Common Stock at $106.12 ($297,348) on July 28, 2026; holds 4,458 after (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative signal: an insider sold $297,348 of stock on the open market.
Insider Transactions
Praniti Lakhwara — Director
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-07-28 | Open-market sale | Common Stock | 2,802 | $106 | $297.3K | 4,458 |
Key Dates
| Date | Description |
|---|---|
| 2026-07-28 | Open-market sale (2,802 shares) |
Keywords
insider transaction, Form 4, BFH, BREAD FINANCIAL HOLDINGS, INC., bearish, Praniti Lakhwara
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