Form 4: Zillow General Counsel Sells Class C Stock

Zillow Group's General Counsel, Bradley D. Owens, reported sales of Class C Capital Stock totaling 4,619 shares across two transactions in February 2026.

Summary

• Bradley D. Owens, General Counsel of Zillow Group, Inc. (Z and ZG), reported two separate sales of Class C Capital Stock.
• On February 12, 2026, 2,017 shares were sold at a weighted average price of $44.2047 per share, ranging from $43.84 to $44.58.
• This sale of 2,017 shares was conducted to cover tax withholding obligations upon the vesting of restricted stock units.
• On February 13, 2026, an additional 2,602 shares were sold at a price of $44.42 per share.
• The sale on February 13, 2026, was executed pursuant to a Rule 10b5-1 trading plan adopted by Mr. Owens on August 19, 2025.
• Following the reported transactions, Mr. Owens beneficially owns 33,355 shares of Class C Capital Stock directly.

Sentiment

Score: 5

Explanation: StockSavvy.ai views this filing as neutral. The reported sales are routine insider transactions, one for tax obligations and the other under a pre-established trading plan, which typically do not indicate new material information about the company's operational or financial health.

Negatives

• Insider selling, even when for tax purposes or under a pre-planned trading arrangement, can sometimes be perceived by investors as a slight negative signal regarding management's long-term confidence in the company's stock.

Risks

• The market perception of insider selling, even for routine reasons like tax obligations or pre-planned trading, could potentially lead to minor negative sentiment among some investors.

Future Outlook

This Form 4 filing does not contain any forward-looking statements or guidance regarding Zillow Group's future performance or strategic direction.

Industry Context

StockSavvy.ai notes that executive sales of company stock for tax withholding upon restricted stock unit vesting and through pre-established 10b5-1 trading plans are common practices for managing equity compensation and are generally considered routine financial planning rather than signals of a change in company fundamentals.

Stakeholder Impact

• Shareholders may interpret insider selling, even for routine reasons, with varying degrees of sentiment, though these specific transactions are unlikely to significantly alter long-term investment theses.

Key Dates

Recommendation

The insider sales reported are for routine purposes (tax withholding and a pre-established 10b5-1 plan) and do not suggest any new material information that would warrant a change in investment recommendation. Investors should consider these transactions as part of an executive's personal financial management rather than a signal about the company's future performance.

Keywords

Zillow, Zillow Group, Insider Transaction, Form 4, Stock Sale, Executive Compensation, 10b5-1 Plan, Class C Capital Stock