Form 4: Zevia PBC Executive DeBow Jr. Reports Stock Purchase and Forfeiture of Restricted Stock Units

Greig P. DeBow Jr., Chief Commercial Officer of Zevia PBC, reports purchasing shares of Class A Common Stock and the automatic forfeiture of restricted stock units upon separation from the company.

Summary

• On November 22, 2023, Greig P. DeBow Jr., Chief Commercial Officer of Zevia PBC, purchased 23,455 shares of Class A Common Stock at a weighted average price of $2.1418 per share.
• The purchase prices ranged from $2.12 to $2.17.
• On July 3, 2024, 299,104 restricted stock units were automatically forfeited due to DeBow Jr.'s separation from the company.
• DeBow Jr. has agreed to disgorge to the Issuer all profits deemed to be realized from this transaction pursuant to Section 16(b) of the Securities Exchange Act of 1934, as amended.

Sentiment

Score: 5

Explanation: The document is a standard SEC filing detailing stock transactions by an officer. The forfeiture of restricted stock units is a slightly negative event, but the purchase of shares could be seen as a positive sign, resulting in a neutral sentiment.

Negatives

• 299,104 restricted stock units were forfeited due to DeBow Jr.'s separation from the company.

Industry Context

This Form 4 filing is a routine disclosure related to insider trading activity and is required by the SEC to ensure transparency in the market.

Management Changes

Legal Proceedings

• The Reporting Person has agreed to disgorge to the Issuer all profits deemed to be realized from this transaction pursuant to Section 16(b) of the Securities Exchange Act of 1934, as amended.

Stakeholder Impact

• Shareholders may be interested in the insider trading activity of company executives.
• The forfeiture of restricted stock units may impact employee morale.

Key Dates