Form 4: John Sculley Reports Changes in Beneficial Ownership of Zeta Global Holdings Corp.

John Sculley, a director at Zeta Global Holdings Corp., reports changes in his beneficial ownership of Class A Common Stock due to stock awards and a transfer to a revocable trust.

Summary

• On April 1, 2025, John Sculley acquired 1,843 shares of Class A Common Stock at $13.56 per share as payment for his quarterly retainer for director services.
• These shares were granted under Zeta Global Holdings Corp.'s 2021 Incentive Award Plan and vest over time.
• Also on April 1, 2025, Sculley transferred 1,843 shares of Class A Common Stock to The Denim Revocable Trust for no consideration.
• Following these transactions, Sculley directly owns 1,843 shares and indirectly owns 626,800 shares through The Denim Revocable Trust and 540,164 shares through The Bluedge Revocable Trust.

Sentiment

Score: 7

Explanation: The document reflects standard insider transactions, indicating a neutral to slightly positive sentiment as it shows continued director involvement and investment in the company.

Positives

• The acquisition of shares by a director demonstrates continued alignment with the company's success.

Industry Context

Form 4 filings are standard practice for reporting changes in beneficial ownership by company insiders, providing transparency to investors.

Comparison to Industry Standards

• Director compensation packages often include stock awards to align their interests with shareholders, a common practice among publicly traded companies.
• The vesting schedule of 25% after one year and the remaining 75% in quarterly installments is a typical vesting structure for restricted stock awards.

Related Party Transactions

• The transfer of shares to The Denim Revocable Trust constitutes a related party transaction.

Stakeholder Impact

• The stock award to the director aligns his interests with those of the shareholders.
• The increased transparency through this filing allows stakeholders to monitor insider activity.

Key Dates

Keywords

Beneficial Ownership, Zeta Global Holdings Corp., Director Compensation, Class A Common Stock, Form 4, Sculley, Stock Award, Revocable Trust