Form 4: John Sculley Receives Restricted Stock as Director Retainer in Zeta Global Holdings Corp.

Director John Sculley received 838 shares of Class A Common Stock in Zeta Global Holdings Corp. as payment for his quarterly retainer.

Summary

• On October 1, 2024, John Sculley, a director of Zeta Global Holdings Corp., acquired 838 shares of Class A Common Stock as part of his quarterly retainer.
• The shares were granted under the Issuer's 2021 Incentive Award Plan.
• The restricted stock vests as to 25% of the award one year from the grant date and as to the remaining 75% in four equal quarterly installments beginning on the first anniversary of the grant date.
• The price of the stock at the time of the transaction was $29.83 per share.
• Following the transaction, Sculley directly owns 838 shares and indirectly owns 1,123,568 shares through The Denim Revocable Trust and 1,040,164 shares through The Bluedge Revocable Trust.

Sentiment

Score: 7

Explanation: The document reflects a routine transaction related to director compensation, which is generally viewed neutrally. The vesting schedule is a positive sign of long-term alignment.

Positives

• The grant of restricted stock aligns the director's interests with those of the shareholders.
• The vesting schedule encourages long-term commitment from the director.

Future Outlook

The vesting schedule of the restricted stock suggests an expectation of continued service from the director.

Industry Context

Granting restricted stock to directors is a common practice to align their interests with those of the shareholders and incentivize long-term value creation.

Comparison to Industry Standards

• Many publicly traded companies use restricted stock units (RSUs) as part of their director compensation packages.
• The vesting schedule described (25% after one year, then quarterly) is fairly standard.
• Companies like Salesforce and Oracle also use similar equity-based compensation for their board members.

Stakeholder Impact

• Shareholders may view the grant of restricted stock positively as it aligns the director's interests with the company's long-term performance.

Key Dates