Form 4: Zebra Technologies CEO Bill Burns Reports Stock Transactions
SEC Form 4 Filing
CEO Bill Burns reports exercising stock appreciation rights and disposing of shares to cover tax obligations.
Summary
- On May 7, 2025, Bill Burns, the CEO of Zebra Technologies, executed transactions involving the company's Class A Common Stock.
- Burns exercised stock appreciation rights, acquiring 2,284 shares at a price of $149.57.
- Following the exercise, Burns disposed of 1,167 shares at $257.1 to satisfy tax obligations.
- After these transactions, Burns directly owns 46,913 shares of Class A Common Stock.
- Burns also holds stock appreciation rights for 4,364 shares exercisable from May 2, 2020, and 3,901 shares exercisable from April 30, 2021.
Sentiment
Score: 5
Explanation: The document is a neutral report of stock transactions. It doesn't inherently convey positive or negative sentiment.
Industry Context
This filing is a routine disclosure of insider transactions, which are common for executives who receive stock-based compensation. It provides transparency to investors regarding the trading activities of company insiders.
Comparison to Industry Standards
- Executive compensation packages often include stock options and stock appreciation rights to align management's interests with those of shareholders.
- Companies like Honeywell, Datalogic, and Bluebird also utilize similar equity-based compensation strategies for their executives.
- The vesting schedules and exercise prices of these instruments are generally benchmarked against industry peers to ensure competitiveness and retention.
Stakeholder Impact
- The transactions have a minimal direct impact on stakeholders, as they are part of standard executive compensation practices.
- Shareholders may view the transactions as a routine part of executive compensation and alignment of interests.
Key Dates
| Date | Description |
|---|---|
| 05/10/2019 | Start date for exercisability of stock appreciation rights (1). |
| 05/02/2020 | Start date for exercisability of stock appreciation rights (2). |
| 04/30/2021 | Start date for exercisability of stock appreciation rights (3). |
| 05/07/2025 | Date of transaction: exercise of stock appreciation rights and disposal of shares. |
| 05/09/2025 | Date of signature on the Form 4 filing. |
| 05/10/2025 | Expiration date for stock appreciation rights (1). |
| 05/02/2026 | Expiration date for stock appreciation rights (2). |
| 04/30/2027 | Expiration date for stock appreciation rights (3). |
Keywords
Zebra Technologies, Bill Burns, Stock Appreciation Rights, Form 4, SEC Filing, Insider Trading, ZBRA, Executive Compensation, Stock Options
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