Form 4: Zebra Technologies CEO Bill Burns Acquires Shares and Holds Stock Appreciation Rights

Sentiment:

SEC Form 4 Filing


CEO Bill Burns acquired 12,943 shares of Zebra Technologies Class A Common Stock at $309.05 per share on May 2, 2024, and holds various stock appreciation rights.

Summary

  • On May 2, 2024, Bill Burns, the CEO of Zebra Technologies, acquired 12,943 shares of Class A Common Stock at a price of $309.05 per share.
  • Following this transaction, Burns directly owns 34,201 shares of Class A Common Stock.
  • Burns also holds stock appreciation rights (SARs) for Class A Common Stock with varying exercise prices and expiration dates.
  • These SARs include 7,709 shares with an exercise price of $98.87, 5,463 shares with an exercise price of $149.57, 4,364 shares with an exercise price of $205.12, and 3,901 shares with an exercise price of $244.97.
  • The SARs vest in installments over several years.

Sentiment

Score: 6

Explanation: The sentiment is neutral. It's a factual report of stock transactions by an insider. The CEO buying shares is generally seen as a positive sign, but it's a single transaction and doesn't provide enough information to be strongly positive.

Positives

  • The CEO's acquisition of shares may signal confidence in the company's future performance.

Industry Context

Insider transactions are closely monitored by investors as they can provide insights into management's perspective on the company's valuation and future prospects. This transaction is a routine disclosure of such activity.

Comparison to Industry Standards

  • Comparing Zebra Technologies' executive compensation structure to peers like Honeywell, Datalogic, and Cognex reveals common practices of using stock options and restricted stock units to align management incentives with shareholder value.
  • The vesting schedules of the stock appreciation rights are typical for executive compensation packages, designed to incentivize long-term performance.

Stakeholder Impact

  • The CEO's stock purchase could positively influence shareholder sentiment.

Key Dates

DateDescription
05/11/2018Vesting start date for 1,927 stock appreciation rights (SARs) with exercise price of $98.87.
05/10/2019Vesting start date for 1,365 stock appreciation rights (SARs) with exercise price of $149.57.
05/02/2020Vesting start date for 1,091 stock appreciation rights (SARs) with exercise price of $205.12.
04/30/2021Vesting start date for 975 stock appreciation rights (SARs) with exercise price of $244.97.
05/11/2021Final vesting date for 1,928 stock appreciation rights (SARs) with exercise price of $98.87.
05/10/2022Final vesting date for 1,366 stock appreciation rights (SARs) with exercise price of $149.57.
05/02/2023Final vesting date for 1,091 stock appreciation rights (SARs) with exercise price of $205.12.
04/30/2024Final vesting date for 976 stock appreciation rights (SARs) with exercise price of $244.97.
05/02/2024Date of transaction: CEO Bill Burns acquired 12,943 shares of Class A Common Stock at $309.05 per share.
05/06/2024Date of filing of the SEC Form 4.
05/02/2025Vesting date for 4,314 restricted stock units.
05/02/2026Vesting date for 4,314 restricted stock units.
05/02/2027Vesting date for 4,315 restricted stock units.

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