Form 4: Workiva Executive Brandon Ziegler Reports Stock Transactions

EVP, CLO, CAO & Corp Secretary Brandon Ziegler reports disposition of shares for tax withholding and grant of restricted stock units.

Summary

• On February 1, 2025, Brandon Ziegler, EVP, CLO, CAO & Corp Secretary of Workiva Inc., disposed of 11,612 shares of Class A Common Stock at a price of $98.22 to cover withholding taxes related to vesting restricted stock units.
• On February 3, 2025, Ziegler was granted 26,621 restricted stock units (RSUs) under the 2014 Equity Incentive Plan at a price of $97.29.
• These RSUs vest in three equal annual installments starting on the first anniversary of the grant date.
• Following these transactions, Ziegler beneficially owns 102,310 shares of Class A Common Stock.

Sentiment

Score: 6

Explanation: Neutral sentiment as the filing reflects standard executive compensation practices and tax obligations.

Positives

• The grant of restricted stock units to a key executive aligns their interests with the long-term performance of the company.

Future Outlook

The restricted stock units vest in three equal annual installments commencing on the first anniversary of the grant date, suggesting a multi-year alignment of the executive's interests with the company's performance.

Industry Context

Form 4 filings are a routine part of corporate governance, providing transparency into the transactions of company insiders. This filing indicates standard compensation practices through stock-based awards.

Comparison to Industry Standards

• Stock-based compensation is a common practice among publicly traded companies, particularly in the technology sector, to incentivize executives and align their interests with shareholders.
• The vesting schedule of three years is also a typical arrangement for restricted stock units.
• Comparable companies like Salesforce, Adobe, and Intuit also utilize equity-based compensation for their executives.

Stakeholder Impact

• Shareholders can view this as a standard part of executive compensation, aligning management interests with company performance.

Key Dates

Keywords

Form 4, Workiva, Brandon Ziegler, Restricted Stock Units, Stock Transactions, Beneficial Ownership, Equity Incentive Plan