Form 4: Workiva EVP Michael D. Hawkins Reports Stock Transactions

EVP of Sales at Workiva Inc., Michael D. Hawkins, reports acquisition and disposal of Class A Common Stock, including shares for tax withholding and a grant of restricted stock units.

Summary

• Michael D. Hawkins, EVP of Sales at Workiva Inc., filed a Form 4 detailing changes in beneficial ownership.
• On February 1, 2025, Hawkins disposed of 12,616 shares of Class A Common Stock at $98.22 per share to cover withholding taxes related to vesting restricted stock units.
• On February 3, 2025, Hawkins acquired 28,780 restricted stock units (RSUs) at a price of $97.29 per share, granted under the 2014 Equity Incentive Plan.
• These RSUs vest in three equal annual installments starting on the first anniversary of the grant date.
• Following these transactions, Hawkins beneficially owns 66,051 shares of Class A Common Stock.

Sentiment

Score: 6

Explanation: Neutral sentiment as the document primarily reports routine stock transactions. The grant of RSUs is a positive sign of investment in leadership, but the disposal of shares for tax withholding is a neutral event.

Positives

• The grant of 28,780 restricted stock units to Michael D. Hawkins indicates continued investment in the company's leadership.

Future Outlook

The restricted stock units vest in three equal annual installments commencing on the first anniversary of the grant date, suggesting a multi-year incentive structure.

Industry Context

Form 4 filings are a routine part of corporate governance, providing transparency into the transactions of company insiders. This filing indicates the compensation structure for Workiva's executives and their alignment with shareholder interests.

Comparison to Industry Standards

• Equity grants are a common component of executive compensation packages in the tech industry, aligning management's interests with those of shareholders.
• The vesting schedule of three equal annual installments is a standard practice for restricted stock units.
• Comparing the size of the grant to those of executives at similar companies (e.g., Smartsheet, BlackLine) would provide further context on the competitiveness of Workiva's compensation practices.

Stakeholder Impact

• Shareholders can monitor insider transactions to gauge management's confidence in the company.
• Employees may be interested in the compensation structure for executives.

Key Dates