Form 4: Viant Technology CFO Larry Madden Sells Shares in Multiple Transactions

Viant Technology's CFO, Larry Madden, executed multiple sales of Class A Common Stock between October 9th and October 11th, 2024.

Summary

• Larry Madden, CFO of Viant Technology Inc., sold shares of Class A Common Stock in a series of transactions.
• On October 9, 2024, he sold 1,953 shares at a weighted average price of $11.1925.
• On October 10, 2024, he sold 1,089 shares at a weighted average price of $11.0613.
• On October 11, 2024, he sold 2,768 shares at a weighted average price of $11.2348.
• Following these transactions, Madden directly owns 529,848 shares of Class A Common Stock.

Sentiment

Score: 5

Explanation: This is a neutral disclosure of stock sales by an executive. It doesn't inherently indicate positive or negative sentiment about the company's future prospects.

Industry Context

This Form 4 filing is a routine disclosure of insider trading activity, which is common for executives of publicly traded companies. The information is publicly available and allows investors to track the buying and selling activity of company insiders.

Stakeholder Impact

• The stock sales by a key executive could be perceived negatively by some shareholders, potentially leading to slight selling pressure on the stock.

Key Dates