Form 4: Viant Technology CFO Larry Madden Reports Stock Transaction

Viant Technology's Chief Financial Officer, Larry Madden, had shares withheld to cover tax obligations related to vesting restricted stock units.

Summary

• Larry Madden, the Chief Financial Officer of Viant Technology Inc., reported a transaction involving the company's Class A Common Stock.
• On December 10, 2024, 5,442 shares were withheld by Viant Technology to satisfy tax obligations related to the vesting of 10,124 restricted stock units.
• The price per share for the transaction was $21.37.
• Following the transaction, Mr. Madden directly owns 372,908 shares of Viant Technology's Class A Common Stock.

Sentiment

Score: 7

Explanation: The document reflects a routine transaction related to executive compensation, which is neither positive nor negative, but is a normal part of business operations.

Industry Context

This is a routine filing related to executive compensation and is common for publicly traded companies.

Comparison to Industry Standards

• Stock-based compensation and tax withholding are standard practices in publicly traded companies.
• Form 4 filings are a common requirement for company insiders to report changes in beneficial ownership.

Stakeholder Impact

• The transaction has a minor impact on the total number of shares outstanding.
• The transaction is part of the company's compensation plan for executives.

Key Dates

Keywords

Viant Technology, Larry Madden, CFO, stock transaction, Form 4, restricted stock units, tax withholding, beneficial ownership