Form 4: Veeva Director Priscilla Hung Acquires Shares

Veeva Systems Director Priscilla Hung acquired 263 shares of Class A Common Stock through the vesting of Restricted Stock Units on December 1, 2025.

Summary

• Priscilla Hung, a Director at Veeva Systems Inc. (VEEV), acquired 263 shares of Class A Common Stock.
• The acquisition occurred on December 1, 2025, through the vesting of Restricted Stock Units (RSUs).
• The transaction price for the acquired shares was $0, which is typical for RSU conversions.
• Following this transaction, Priscilla Hung directly beneficially owns 4,491 shares of Class A Common Stock.
• The transaction is exempt from Section 16(b) of the Securities Exchange Act of 1934 pursuant to Rule 16b-6(b).
• Each RSU represents a contingent right to receive one share of Class A Common Stock.
• Priscilla Hung was granted 1,049 RSUs on June 18, 2025, under the Issuer's Amended & Restated 2013 Equity Incentive Plan.
• One-fourth of these RSUs vested on September 1, 2025, with the remaining RSUs vesting equally on a quarterly basis thereafter, subject to continued service on the board.

Sentiment

Score: 5

Explanation: The filing reports a routine insider transaction involving the vesting of Restricted Stock Units, which is a standard component of director compensation. It does not contain information that would significantly alter the company's financial outlook or operational performance, thus indicating a neutral sentiment.

Positives

• The acquisition of shares by a director increases insider ownership, aligning management interests with those of shareholders.
• The transaction represents a routine vesting of previously granted equity compensation, indicating continued director service and commitment.

Future Outlook

The remaining Restricted Stock Units (RSUs) granted to Priscilla Hung on June 18, 2025, will continue to vest equally on a quarterly basis, contingent on her continued service on the Issuer's board of directors.

Industry Context

This is a routine insider transaction related to equity compensation, common across publicly traded companies, particularly in the technology and life sciences sectors where equity incentives are a standard component of director and executive compensation.

Corporate Governance

Stakeholder Impact

• Shareholders: Increased direct beneficial ownership by a director can be viewed positively as it aligns the director's financial interests with those of the shareholders.

Next Steps

• Remaining Restricted Stock Units (RSUs) will continue to vest equally on a quarterly basis, subject to Priscilla Hung's continued service on the board of directors.

Key Dates

Keywords

Veeva Systems, VEEV, Priscilla Hung, Insider Transaction, Form 4, Restricted Stock Units, RSU Vesting, Director Share Acquisition, Equity Compensation