Form 4: Uber CMO Jill Hazelbaker Reports RSU Conversions and Tax-Related Stock Dispositions

Uber Technologies, Inc. Chief Marketing Officer Jill Hazelbaker reported the conversion of restricted stock units into common stock and subsequent sales to cover tax liabilities on July 16, 2025.

Summary

• Jill Hazelbaker, Uber's Chief Marketing Officer and SVP, Public Affairs, reported transactions on July 16, 2025.
• She acquired a total of 8,194 shares of Uber common stock through the conversion of Restricted Stock Units (RSUs). These conversions stemmed from RSU grants made on March 3, 2025 (1,465 shares), March 1, 2024 (1,493 shares), March 1, 2023 (2,547 shares), and March 1, 2022 (2,689 shares).
• Concurrently, she disposed of a total of 4,779 shares of common stock at a price of $90.75 per share to satisfy tax liabilities associated with the RSU vesting.
• Following these transactions, Ms. Hazelbaker directly beneficially owns 113,863 shares of common stock and indirectly owns 10,454 shares through the Franks 2021 Irrevocable Trust.
• RSUs convert into common stock on a one-for-one basis, and the issuer has the election to pay in cash or common stock upon vesting.

Sentiment

Score: 6

Explanation: The filing reports routine, pre-scheduled executive compensation transactions (RSU vesting and tax-related sales). While the sales reduce direct holdings, they are for tax purposes and are expected. The overall sentiment is neutral to slightly positive as it reflects the executive's continued equity accumulation and alignment with shareholder interests through compensation.

Positives

• The vesting of Restricted Stock Units indicates the fulfillment of compensation agreements, reflecting continued employment and equity accumulation for the executive.
• The conversion of RSUs into common stock increases the executive's direct ownership stake in the company, aligning her interests with those of shareholders.

Negatives

• A portion of the vested shares was sold to cover tax liabilities, which is a common practice but results in a reduction of the executive's direct shareholding.

Risks

• No specific company or industry risks are detailed in this Form 4 filing, as it primarily reports insider transactions. The inherent risk of holding equity in a publicly traded company applies.

Future Outlook

NA

Industry Context

This filing is a routine disclosure of executive compensation vesting and related stock transactions, common across all publicly traded companies. It does not provide specific insights into broader industry trends for ride-sharing or food delivery.

Comparison to Industry Standards

• This Form 4 details standard RSU vesting and tax withholding practices, which are common forms of executive compensation and tax management across publicly traded companies. The specific number of shares and the price of $90.75 are unique to Uber and this executive's compensation structure but the mechanism is standard. No specific comparable companies or projects are mentioned in the document.

Related Party Transactions

• 10,454 shares of common stock are held indirectly by the Franks 2021 Irrevocable Trust, of which the beneficiaries are members of Ms. Hazelbaker's immediate family. This constitutes a related party transaction/holding.

Stakeholder Impact

• Shareholders: Provides transparency regarding executive stock ownership and compensation practices. The sale of shares for tax purposes is a minor dilution event but is standard.

Key Dates

Keywords

Uber Technologies, UBER, SEC Form 4, insider trading, stock transactions, restricted stock units, RSU vesting, common stock, executive compensation, Jill Hazelbaker, Chief Marketing Officer, SVP Public Affairs