Form 4: Uber CEO Sells Shares Under Pre-Arranged 10b5-1 Plan

Uber Technologies, Inc. CEO Dara Khosrowshahi sold 150,000 shares of common stock on September 22, 2025, through a Rule 10b5-1 trading plan.

Summary

• Dara Khosrowshahi, Chief Executive Officer and Director of Uber Technologies, Inc. (UBER), reported the sale of common stock.
• The transactions occurred on September 22, 2025.
• A total of 150,000 shares were sold in two separate transactions.
• The first transaction involved 135,043 shares at a weighted average price of $100.4179, with individual sales ranging from $100.00 to $100.97.
• The second transaction involved 14,957 shares at a weighted average price of $101.0325, with individual sales ranging from $101.00 to $101.30.
• These sales were executed pursuant to Mr. Khosrowshahi's existing Rule 10b5-1 plan, which was originally adopted on November 7, 2024, and subsequently modified on June 13, 2025.
• Following these transactions, Mr. Khosrowshahi directly beneficially owns 982,544 shares of Uber common stock.

Sentiment

Score: 5

Explanation: The sentiment is neutral as this is a routine disclosure of a pre-planned insider stock sale under a Rule 10b5-1 plan, which is a common practice and does not inherently reflect positive or negative company performance or outlook.

Positives

• The sale was conducted under a pre-arranged Rule 10b5-1 trading plan, indicating a planned and transparent transaction rather than an opportunistic sale, which aligns with good corporate governance practices.

Negatives

• Insider selling, even when executed under a 10b5-1 plan, can sometimes be perceived negatively by some investors, though the impact is typically mitigated by the pre-planned nature of the transaction.

Risks

• While not a direct company risk, significant insider selling, even if pre-planned, could be misinterpreted by some investors as a lack of confidence, potentially impacting short-term stock sentiment.

Future Outlook

This Form 4 filing does not contain any forward-looking statements or guidance regarding the company's future performance or outlook.

Industry Context

This insider transaction is a routine disclosure and does not inherently provide insights into broader industry trends or competitive dynamics for the ride-sharing and food delivery sectors.

Comparison to Industry Standards

• This filing is a standard insider transaction disclosure (Form 4) and does not contain information suitable for comparison to industry-specific operational or financial benchmarks. It reflects a personal financial decision by an executive, executed under a pre-established plan, which is a common practice among executives in publicly traded companies across various industries.

Corporate Governance

Stakeholder Impact

• Shareholders: May observe the CEO's stock sale, but the execution under a Rule 10b5-1 plan mitigates concerns about opportunistic selling. The immediate impact on share price is likely minimal given the pre-planned nature of the transaction.

Next Steps

• This filing does not mention any specific future actions, events, or milestones for the company or the reporting person beyond the disclosed transaction.

Key Dates

Keywords

Uber Technologies, UBER, Dara Khosrowshahi, Insider Sale, Form 4, 10b5-1 Plan, CEO, Stock Transaction, Equity Sales