SCHEDULE 13G/A: Truist Reports 0.46% Stake in Crossmark ETF Trust

Truist Financial Corporation filed an amended Schedule 13G, disclosing a 0.46% beneficial ownership in Crossmark ETF Trust as of September 30, 2025.

Summary

• Truist Financial Corporation, acting as a parent holding company for Truist Advisory Services, Inc., reported beneficial ownership in Crossmark ETF Trust.
• The filing, an Amendment No. 1 to Schedule 13G, indicates ownership of 2,877 shares of the Exchange Traded Fund.
• This represents 0.46% of the class of securities.
• Truist holds sole dispositive power over all 2,877 shares, with no sole or shared voting power.
• The securities were acquired and are held in the ordinary course of business, not for the purpose of changing or influencing control of the issuer.

Sentiment

Score: 5

Explanation: The filing is a routine beneficial ownership disclosure, indicating a passive investment below the 5% threshold. It contains no material positive or negative news regarding the issuer or the reporting entity's financial performance or strategic direction.

Positives

• Routine disclosure demonstrates transparency in investment holdings.
• Investment is held in the ordinary course of business, indicating a passive, non-activist position.

Negatives

• No specific negative information is contained within this routine beneficial ownership disclosure.

Risks

• No specific risks related to the issuer or the investment are detailed in this beneficial ownership filing.

Future Outlook

NA

Industry Context

Truist Financial Corporation is a major financial services company, and its subsidiary, Truist Advisory Services, Inc., is a registered investment advisor. Such entities routinely hold stakes in various ETFs as part of their asset management and advisory services for clients. This filing represents a standard disclosure for a passive investment below the 5% ownership threshold.

Stakeholder Impact

• Shareholders of Crossmark ETF Trust: Minimal impact as this is a routine disclosure of a passive, non-controlling stake by an institutional investor.

Key Dates

Recommendation

This is a routine Schedule 13G filing indicating a passive investment below the 5% threshold. It provides no new material information that would warrant a change in an existing investment thesis for either Truist Financial Corporation or Crossmark ETF Trust.

Keywords

Truist Financial Corporation, Crossmark ETF Trust, Schedule 13G, beneficial ownership, Exchange Traded Fund, investment advisor, passive investment