Form 4: The Trade Desk's Chief Strategy Officer, Samantha Jacobson, Reports Changes in Beneficial Ownership

Samantha Jacobson, Chief Strategy Officer of The Trade Desk, reports changes in her beneficial ownership of Class A Common Stock due to tax withholding obligations and Employee Stock Purchase Plan acquisition.

Summary

• On May 15, 2024, Samantha Jacobson, Chief Strategy Officer of The Trade Desk, reported changes in her beneficial ownership of the company's Class A Common Stock.
• These changes are primarily due to the withholding of shares to satisfy tax obligations related to the vesting of Restricted Stock Unit Awards.
• Specifically, 154, 422, 301, and 1,053 shares were withheld at a price of $90.25 each to cover these tax liabilities.
• Additionally, Ms. Jacobson acquired 490 shares through the Employee Stock Purchase Plan on the same date.
• Following these transactions, Ms. Jacobson's direct ownership of Class A Common Stock is 111,021 shares.

Sentiment

Score: 6

Explanation: The sentiment is neutral. The filing reflects routine transactions related to executive compensation and employee benefits.

Positives

• Ms. Jacobson's participation in the Employee Stock Purchase Plan indicates confidence in the company's future.

Industry Context

Form 4 filings are a routine part of corporate governance, providing transparency into the transactions of company insiders. This filing indicates normal activity related to stock-based compensation and employee stock purchase plans.

Stakeholder Impact

• The transactions have a minimal impact on shareholders, as they represent a small percentage of the total outstanding shares.

Key Dates