Form 4: Sprinklr CEO Sells 138,505 Shares Under 10b5-1 Plan

Sprinklr's President and CEO, Rory P. Read, sold 138,505 shares of Class A Common Stock for a weighted average price of $7.13 per share.

Summary

• Rory P. Read, President & CEO and Director of Sprinklr, Inc. (CXM), reported the sale of 138,505 shares of Class A Common Stock.
• The transaction occurred on January 14, 2026, at a weighted average price of $7.13 per share.
• The shares were sold in multiple transactions with prices ranging from $7.04 to $7.24.
• This sale was executed pursuant to a Rule 10b5-1 trading plan adopted by Mr. Read on October 15, 2025.
• Following this transaction, Mr. Read beneficially owns 1,672,108 shares of Class A Common Stock directly.

Sentiment

Score: 5

Explanation: The sale of shares by a key executive, even under a 10b5-1 plan, can be perceived neutrally to slightly negatively by the market, though the pre-scheduled nature mitigates immediate concerns.

Future Outlook

NA

Industry Context

NA

Stakeholder Impact

• Shareholders may note the executive's sale of shares, though the pre-arranged nature under a 10b5-1 plan suggests a planned financial event rather than a reaction to company performance.

Key Dates

Recommendation

The filing reports a pre-scheduled sale of shares by the CEO under a Rule 10b5-1 trading plan. This is a routine insider transaction and does not, on its own, provide sufficient new information to alter an investment recommendation. Investors should consider broader company fundamentals and market conditions.

Keywords

Sprinklr, CXM, Rory P. Read, Insider Trading, Stock Sale, Form 4, 10b5-1 Plan, Beneficial Ownership