Form 4: Simply Good Foods CEO Buys 6,050 Shares

Simply Good Foods Co's President and CEO, Geoff E. Tanner, purchased 6,050 shares of common stock at $33.107 per share, increasing his direct beneficial ownership to 98,190 shares.

Summary

• Geoff E. Tanner, President and CEO of Simply Good Foods Co, acquired 6,050 shares of common stock.
• The transaction occurred on July 23, 2025, and was made pursuant to a Rule 10b5-1 plan.
• The shares were purchased at a price of $33.107 per share.
• Following this transaction, Mr. Tanner directly beneficially owns 98,190 shares of Simply Good Foods Co common stock.

Sentiment

Score: 7

Explanation: The President and CEO's purchase of company shares typically signals strong confidence in the company's future prospects and valuation, which is a positive indicator for investors.

Positives

• President and CEO Geoff E. Tanner purchased 6,050 shares, indicating confidence in the company's future prospects.
• The purchase price of $33.107 per share suggests management believes the stock is undervalued or fairly priced at that level.

Future Outlook

The filing does not provide specific forward-looking statements or guidance beyond the reported transaction.

Industry Context

This filing reports an individual insider transaction and does not provide broader industry context or trends.

Related Party Transactions

• President and CEO Geoff E. Tanner purchased 6,050 shares of Simply Good Foods Co common stock from the open market at $33.107 per share.

Stakeholder Impact

• Shareholders: May view the insider purchase as a positive signal, potentially increasing confidence and demand for the stock.

Key Dates

Recommendation

The direct purchase of a significant number of shares by the President and CEO indicates strong internal confidence in the company's valuation and future performance, serving as a positive signal for investors.

Keywords

Simply Good Foods, SMPL, insider trading, stock purchase, CEO, director, common stock, beneficial ownership, Form 4, 10b5-1 plan