Form 4: Sezzle Director & President Paul Paradis Sells Shares Under Pre-Arranged Trading Plan

Paul Paradis, Director and President of Sezzle Inc., reported the sale of 3,000 shares of common stock at $148.62 per share, executed under a Rule 10b5-1 trading plan established by his spouse.

Summary

• Paul Paradis, who serves as Director and President of Sezzle Inc., filed a Form 4 to report a transaction involving the company's common stock.
• On June 24, 2025, a total of 3,000 shares of Sezzle Inc. common stock, with a par value of $0.00001 per share, were disposed of.
• The shares were sold at a price of $148.62 per share.
• This transaction was carried out pursuant to a Rule 10b5-1 trading plan, which was adopted by Mr. Paradis's spouse on December 2, 2024.
• Following this reported transaction, Mr. Paradis directly beneficially owns 528,382 shares of common stock.
• Additionally, 266,000 shares are indirectly beneficially owned by his spouse, and 504,066 shares are indirectly beneficially owned by Paradis Family LLC.
• Mr. Paradis disclaims beneficial ownership of the shares held by his spouse and Paradis Family LLC, except to the extent of his pecuniary interest therein.

Sentiment

Score: 5

Explanation: Neutral. While an insider sale can sometimes be viewed negatively, the fact that it was executed under a pre-arranged Rule 10b5-1 plan mitigates concerns about it being a reaction to adverse company-specific news. It represents a routine, planned transaction rather than a discretionary sale based on new information.

Positives

• The sale was conducted under a pre-arranged Rule 10b5-1 trading plan, which indicates a planned, non-discretionary transaction rather than a reaction to new, negative information, potentially reducing market speculation.

Negatives

• An insider sale, even when executed under a Rule 10b5-1 plan, can sometimes be perceived negatively by the market as it reduces the executive's direct ownership stake in the company.

Future Outlook

NA

Industry Context

This Form 4 filing is a routine disclosure of an insider stock transaction and does not provide broader industry context or trends.

Related Party Transactions

• The transaction was executed under a Rule 10b5-1 trading plan adopted by the reporting person's spouse.
• Indirect beneficial ownership includes shares held by the spouse and Paradis Family LLC, for which the reporting person disclaims beneficial ownership except for pecuniary interest.

Stakeholder Impact

• Shareholders: The sale of shares by a key executive, even under a pre-arranged plan, could be interpreted by some shareholders as a slight negative signal, though the 10b5-1 plan mitigates this. It results in a reduction of the executive's direct ownership stake.

Key Dates

Recommendation

Keywords

Sezzle Inc., SEZL, Form 4, insider trading, stock sale, Paul Paradis, Rule 10b5-1, common stock, director, president, beneficial ownership