Form 4: ServiceTitan CEO Sells Over $6.1M in Class A Stock

ServiceTitan's CEO, Ara Mahdessian, executed pre-planned sales of over $6.1 million in Class A Common Stock on January 14 and 15, 2026, following conversions from Class B shares.

Summary

• Ara Mahdessian, ServiceTitan's Director and Chief Executive Officer, reported transactions involving the conversion and sale of company stock.
• On January 14, 2026, 32,000 shares of Class B Common Stock were converted into an equal number of Class A Common Stock.
• Immediately following the conversion on January 14, 2026, 32,000 shares of Class A Common Stock were sold at a weighted average price of approximately $98.5 per share, with prices ranging from $96.27 to $100.96.
• On January 15, 2026, an additional 32,000 shares of Class B Common Stock were converted into Class A Common Stock.
• Subsequently, on January 15, 2026, 32,000 shares of Class A Common Stock were sold at a weighted average price of approximately $92.49 per share, with prices ranging from $89.79 to $96.10.
• All sales were conducted pursuant to a Rule 10b5-1 trading plan adopted on April 15, 2025.
• The total value of Class A Common Stock sold across both days amounted to approximately $6,111,680.
• Following these transactions, the reporting person's direct beneficial ownership of Class A Common Stock is 0.5 shares.
• Indirect beneficial ownership of Class B Common Stock by the AMKE Trust decreased by a total of 64,000 shares due to these conversions.

Sentiment

Score: 5

Explanation: Neutral. The transactions are pre-planned under a Rule 10b5-1 plan, which mitigates the negative perception of insider selling. It's a routine disclosure of executive stock activity.

Negatives

• Insider selling, even when pre-planned, can sometimes be perceived negatively by investors, although the Rule 10b5-1 plan mitigates this concern.

Future Outlook

This filing does not contain any forward-looking statements or guidance regarding the company's future outlook.

Industry Context

This filing is a routine disclosure of insider stock transactions and does not provide information directly related to broader industry trends or competitive landscape.

Related Party Transactions

• Conversion of Class B Common Stock held by the AMKE Trust, dated February 1, 2019, into Class A Common Stock.
• Sales of Class A Common Stock by Ara Mahdessian, who is a Director and Chief Executive Officer of ServiceTitan, Inc.

Stakeholder Impact

• Shareholders: The pre-planned nature of these sales under a Rule 10b5-1 plan generally reduces the signal of insider selling, suggesting these are for personal financial planning rather than a reaction to company-specific news. However, a large volume of insider sales could still be viewed with caution.

Key Dates

Recommendation

The reported transactions are routine insider sales executed under a pre-established Rule 10b5-1 trading plan. Such plans are designed to allow insiders to sell shares without being accused of trading on material non-public information. While insider selling can sometimes be a negative signal, the pre-planned nature of these sales significantly reduces their interpretative impact on the company's immediate prospects or valuation. Therefore, these transactions alone do not warrant a change in investment recommendation.

Keywords

ServiceTitan, TTAN, Insider Trading, Form 4, Stock Sale, CEO, Ara Mahdessian, Rule 10b5-1, Class A Common Stock, Class B Common Stock, Beneficial Ownership