Form 4: ServiceNow CFO Sells 415 Shares Under 10b5-1 Plan

ServiceNow's President and CFO, Gina Mastantuono, sold 415 shares of common stock for $850 per share, totaling $352,750, as part of a pre-arranged Rule 10b5-1 trading plan.

Summary

• Gina Mastantuono, President and CFO of ServiceNow, Inc., reported a sale of company common stock.
• The transaction involved the disposition of 415 shares of common stock.
• The shares were sold at a price of $850 per share.
• The total value of the transaction was $352,750 (415 shares * $850/share).
• Following this transaction, Ms. Mastantuono beneficially owns 12,228 shares of ServiceNow common stock.
• The sale was executed on December 5, 2025.
• This transaction was conducted pursuant to a Rule 10b5-1 trading plan, which was adopted by Ms. Mastantuono on August 28, 2025.

Sentiment

Score: 5

Explanation: The sentiment is neutral. The sale is a routine insider transaction executed under a pre-planned 10b5-1 trading plan, which typically does not carry strong positive or negative implications for the company's immediate prospects.

Positives

• The transaction was executed under a Rule 10b5-1 trading plan, indicating a pre-scheduled sale rather than a reaction to recent events, which can reduce concerns about insider sentiment.

Negatives

• An insider sale, even if pre-planned, reduces the direct ownership stake of a key executive in the company.

Future Outlook

The filing does not contain any forward-looking statements or guidance regarding the company's future performance or strategic direction.

Industry Context

This routine insider transaction by a key executive is a standard disclosure and does not inherently reflect broader industry trends or competitive dynamics. Such sales are common for executives managing personal finances and diversifying portfolios, especially when executed under pre-arranged plans.

Related Party Transactions

• The sale of 415 shares of common stock by Gina Mastantuono, President and CFO, is considered a related party transaction as it involves a key executive of ServiceNow, Inc.

Stakeholder Impact

• Shareholders: A minor reduction in direct insider ownership, but the pre-planned nature mitigates concerns about management's confidence.
• Employees: No direct impact on employees is indicated by this routine transaction.
• Customers/Suppliers/Creditors: No direct impact on these stakeholders is indicated.

Key Dates

Keywords

ServiceNow, NOW, Gina Mastantuono, Insider Trading, Form 4, Stock Sale, 10b5-1 Plan, CFO, Equity Transaction