Form 4: Semrush Holdings President Eugenie Levin Sells Shares Under 10b5-1 Trading Plan

Sentiment:

SEC Form 4 Filing


Eugenie Levin, President of Semrush Holdings, sold shares of Class A Common Stock on February 3rd and 4th, 2025, under a pre-arranged Rule 10b5-1 trading plan.

Summary

  • Eugenie Levin, President of Semrush Holdings, Inc., reported the sale of Class A Common Stock.
  • The sales occurred on February 3, 2025, and February 4, 2025.
  • A total of 16,240 shares were sold.
  • The sales were executed under a Rule 10b5-1 trading plan adopted on May 15, 2023, and modified on August 8, 2024.
  • The price per share on February 3rd ranged from $17.00 to $17.50, with a weighted average price of $17.11.
  • On February 4th, 1,147 shares were sold at $17.5 per share.
  • Following these transactions, Levin directly owns 492,309 shares of Class A Common Stock, including restricted stock units (RSUs).

Sentiment

Score: 5

Explanation: Neutral sentiment as the document simply reports stock sales under a pre-arranged plan, with no indication of positive or negative implications for the company.

Industry Context

Sales by company presidents are common and are often pre-planned to avoid insider trading accusations. The use of a 10b5-1 trading plan is a standard practice.

Comparison to Industry Standards

  • Many executives at publicly traded companies use 10b5-1 trading plans to sell shares periodically.
  • The volume of shares sold is relatively small compared to the total outstanding shares of Semrush Holdings.
  • Similar sales activities are regularly observed among executives at companies like HubSpot, Salesforce, and Adobe.

Stakeholder Impact

  • The stock sales may have a minor impact on shareholders due to the increased supply of shares in the market.
  • The sales are unlikely to significantly affect employees, customers, suppliers, or creditors.

Key Dates

DateDescription
May 15, 2023Original adoption date of the Rule 10b5-1 trading plan.
August 8, 2024Date the Rule 10b5-1 trading plan was modified.
February 3, 2025Date of the first reported stock sale.
February 4, 2025Date of the second reported stock sale.

Keywords

Semrush Holdings, Eugenie Levin, Form 4, Stock Sale, Rule 10b5-1, Insider Trading, Class A Common Stock, SEMR

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