Form 4: Salesforce Executive Sundeep G. Reddy Reports Stock Sale
SEC Filing
EVP & Chief Accounting Officer of Salesforce, Sundeep G. Reddy, reports the sale of 500 shares of common stock at a price of $335.94 per share.
Summary
- Sundeep G. Reddy, EVP & Chief Accounting Officer of Salesforce, filed a Form 4.
- The form reports a transaction that occurred on February 3, 2025.
- Reddy sold 500 shares of Salesforce common stock at $335.94 per share.
- Following the transaction, Reddy directly owns 6,557 shares of Salesforce common stock.
- The sale was executed automatically under a pre-arranged Rule 10b5-1 trading plan adopted on June 6, 2024.
Sentiment
Score: 5
Explanation: The document is a routine regulatory filing related to an executive's stock sale under a pre-arranged trading plan. It doesn't inherently indicate positive or negative sentiment about the company's prospects.
Industry Context
Executive stock sales are a common occurrence and are often related to personal financial planning rather than a reflection of the company's performance. Rule 10b5-1 plans are designed to allow insiders to trade without being accused of insider trading.
Stakeholder Impact
- The sale of shares by an executive could have a minor impact on shareholder sentiment, but is unlikely to have a significant effect given the relatively small number of shares involved and the pre-planned nature of the transaction.
Key Dates
| Date | Description |
|---|---|
| 2024-06-06 | Date of adoption of Rule 10b5-1 trading plan |
| 2025-02-03 | Date of stock sale transaction |
| 2025-02-04 | Date of signature on the Form 4 filing |
Keywords
Form 4, Salesforce, Stock Sale, Sundeep G. Reddy, Rule 10b5-1, Executive, CRM
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