Form 4: Reddit CEO Sells Shares
Insider Transaction (Form 4)
Steve Ladd Huffman, CEO & President, a Director and 10% owner of Reddit, Inc., sold 18,000 shares of common stock on August 31, 2026.
Summary
- Option exercise/conversion: acquired 18,000 Class A Common Stock at $25.29 ($455,220) on August 31, 2026; holds 354,432 after (Indirect).
- Open-market sale: disposed of 10,200 Class A Common Stock at $147.66 ($1,506,132) on August 31, 2026; holds 344,232 after (Indirect).
- Open-market sale: disposed of 7,000 Class A Common Stock at $148.35 ($1,038,450) on August 31, 2026; holds 337,232 after (Indirect).
- Open-market sale: disposed of 700 Class A Common Stock at $149.59 ($104,713) on August 31, 2026; holds 336,532 after (Indirect).
- Open-market sale: disposed of 100 Class A Common Stock at $151.17 ($15,117) on August 31, 2026; holds 336,432 after (Indirect).
- Option exercise/conversion: disposed of 18,000 Stock Option (Right to Buy) on August 31, 2026; holds 1,045,255 after (Indirect).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $2,664,412 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Steve Ladd Huffman — Director, Officer (CEO & President), 10% owner
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-08-31 | Option exercise/conversion | Class A Common Stock | 18,000 | $25 | $455.2K | 354,432 |
| 2026-08-31 | Open-market sale | Class A Common Stock | 10,200 | $148 | $1.5M | 344,232 |
| 2026-08-31 | Open-market sale | Class A Common Stock | 7,000 | $148 | $1.0M | 337,232 |
| 2026-08-31 | Open-market sale | Class A Common Stock | 700 | $150 | $104.7K | 336,532 |
| 2026-08-31 | Open-market sale | Class A Common Stock | 100 | $151 | $15.1K | 336,432 |
| 2026-08-31 | Option exercise/conversion | Stock Option (Right to Buy) | 18,000 | — | — | 1,045,255 |
Key Dates
| Date | Description |
|---|---|
| 2026-08-31 | Option exercise/conversion (18,000 shares) |
| 2026-08-31 | Open-market sale (10,200 shares) |
| 2026-08-31 | Open-market sale (7,000 shares) |
| 2026-08-31 | Open-market sale (700 shares) |
| 2026-08-31 | Open-market sale (100 shares) |
| 2026-08-31 | Option exercise/conversion (18,000 shares) |
Keywords
insider transaction, Form 4, RDDT, Reddit, Inc., bearish, Steve Ladd Huffman
Disclaimer:The information provided here is for general informational purposes only and does not constitute financial advice, recommendation, or endorsement of any kind. It may contain errors or omissions. You should not rely on this information to make financial decisions. Always seek the advice of a qualified financial professional before making any investment or financial decisions. Use of this information is at your own risk.