Form 4: Pure Storage CAO Sells Shares Under 10b5-1 Plan

Pure Storage Chief Accounting Officer Mona Chu sold 9,091 shares of Class A Common Stock for approximately $84.91 per share under a pre-arranged trading plan.

Summary

• Mona Chu, Chief Accounting Officer of Pure Storage, Inc. (PSTG), reported a sale of Class A Common Stock.
• The transaction involved the disposition of 9,091 shares.
• The shares were sold on October 1, 2025, at a weighted average price of $84.91 per share.
• The sale was executed pursuant to a Rule 10b5-1(c) contract, instruction, or written plan.
• Following this transaction, Mona Chu beneficially owns 107,353 shares of Class A Common Stock directly.
• The sales occurred in multiple transactions within a price range of $84.91 to $84.92 per share.

Sentiment

Score: 5

Explanation: The transaction is a routine insider sale by the Chief Accounting Officer, executed under a pre-arranged 10b5-1 plan, which typically minimizes negative sentiment associated with insider selling. It does not indicate a change in company fundamentals or outlook.

Stakeholder Impact

• Shareholders: A minor dilution effect from the sale, but generally considered a routine transaction given the 10b5-1 plan. No significant impact expected.

Key Dates

Recommendation

The filing reports a routine insider sale by the Chief Accounting Officer, Mona Chu, executed under a pre-arranged 10b5-1 plan. This type of transaction is common for executives for personal financial planning and does not typically signal a change in the company's fundamental prospects or warrant a shift in investment recommendation. Therefore, a 'hold' recommendation is maintained, pending further fundamental analysis.

Keywords

Pure Storage, PSTG, Mona Chu, Insider Sale, Form 4, Stock Transaction, Chief Accounting Officer, 10b5-1 Plan