Form 4: Progyny CFO Executes Planned Stock Sale
Statement of Changes in Beneficial Ownership
Progyny CFO Mark S. Livingston sold shares and withheld stock for tax obligations under a pre-established 10b5-1 plan.
Summary
- CFO Mark S. Livingston disposed of a total of 3,938 shares of Progyny, Inc. common stock.
- 1,421 shares were withheld by the company to satisfy tax withholding obligations related to the vesting of restricted stock units.
- 2,517 shares were sold in open market transactions at a price of $25.50 per share.
- The sales were conducted pursuant to a Rule 10b5-1 trading plan adopted on August 15, 2025.
Sentiment
Score: 5
Explanation: StockSavvy.ai views this as a neutral event, as the transactions were pre-planned and relate to standard executive compensation and tax obligations.
Positives
- Transactions were executed under a pre-arranged Rule 10b5-1 plan, indicating the sales were not based on non-public information.
Negatives
- Reduction in the direct equity stake held by the Chief Financial Officer.
Risks
- Continued reliance on Rule 10b5-1 plans for executive liquidity can sometimes be perceived by the market as a lack of long-term holding conviction.
Future Outlook
No specific forward-looking guidance regarding company operations was provided in this filing.
Industry Context
StockSavvy.ai notes that executive stock sales under 10b5-1 plans are standard corporate practice for liquidity and tax management and generally do not signal a change in company fundamentals.
Comparison to Industry Standards
- The use of Rule 10b5-1 plans is the industry standard for executives to sell shares while avoiding potential insider trading allegations.
Stakeholder Impact
- Minimal impact on shareholders as the transactions were pre-planned and represent a small portion of the CFO's total holdings.
Next Steps
- No future actions or milestones were disclosed in this filing.
Key Dates
| Date | Description |
|---|---|
| 08/15/2025 | Date the Rule 10b5-1 trading plan was entered into. |
| 06/03/2026 | Earliest transaction date for the reported sales and tax withholdings. |
| 06/04/2026 | Final transaction date for the reported sales and tax withholdings. |
| 06/05/2026 | Date of the filing signature. |
Keywords
Progyny, PGNY, Insider Trading, Form 4, CFO, Equity Compensation
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