Form 4: P&G Beauty CEO Bharucha Reports RSU Vesting, Tax Withholding

Procter & Gamble's CEO of Beauty, Freddy P. Bharucha, disclosed the vesting of Restricted Stock Units and subsequent tax-related share disposition.

Summary

• Freddy P. Bharucha, CEO Beauty at Procter & Gamble Co (PG), reported transactions on December 3, 2025.
• Acquired 45.32 shares of Common Stock at $144.35 per share through the vesting of Restricted Stock Units (RSUs).
• Disposed of 45.32 shares of Common Stock at $144.35 per share to cover tax obligations related to the RSU grant.
• Following these transactions, direct beneficial ownership is 1,345.0358 shares, with additional indirect ownership including 5,051.056 shares by Retirement Plan Trustee, 370.6 shares by Spouse, 3,444.125 shares by Spouse and Retirement Plan Trustee, and 895.98 shares by Spouse, International Stock Ownership Plan & Pension Plan.
• The RSU award was a retirement award, with units representing a contingent right to receive P&G common stock or cash settlement, computed per the benefit formula for the plan year ended June 30, 2025.

Sentiment

Score: 5

Explanation: The filing reports a routine insider transaction involving the vesting of Restricted Stock Units and subsequent share disposition for tax purposes. This is a standard compensation event and does not indicate a significant positive or negative sentiment regarding the company's performance or outlook.

Positives

• The reporting person received a retirement award in the form of Restricted Stock Units, indicating continued compensation and alignment with company performance.

Future Outlook

NA

Industry Context

This is a routine insider transaction disclosure for a senior executive at a major consumer goods company. Such transactions, particularly those involving RSU vesting and tax withholding, are common across the industry and generally do not reflect a change in management's outlook on the company's prospects.

Stakeholder Impact

• Shareholders: The disclosure provides transparency regarding executive compensation and stock ownership, which is generally positive for corporate governance. The transaction itself is routine and unlikely to have a material impact on share price.
• Employees: The RSU vesting is part of executive compensation, which is a standard practice for incentivizing leadership.

Key Dates

Keywords

Procter & Gamble, PG, SEC Form 4, Insider Transaction, Restricted Stock Units, RSU, Freddy Bharucha, Beauty CEO, Stock Ownership, Tax Withholding