Form 4: Procore Technologies Director Kevin J. O'Connor Sells Shares Under 10b5-1 Plan

Director Kevin J. O'Connor of Procore Technologies sold shares of common stock between February 5th and February 7th, 2025, under a pre-arranged 10b5-1 trading plan.

Summary

• Kevin J. O'Connor, a director at Procore Technologies, sold shares of the company's common stock.
• The sales occurred on February 5th, 6th, and 7th, 2025.
• All sales were executed under a pre-arranged 10b5-1 trading plan established on November 27, 2023.
• On February 5th, 6,410 shares were sold at an average price of $77.33.
• On February 6th, 6,410 shares were sold at an average price of $76.90.
• On February 7th, 6,410 shares were sold at an average price of $76.77.
• Following these transactions, O'Connor directly owns 13,583 shares and indirectly owns 1,231,368 shares through the Kevin J. O'Connor Revocable Trust U/A DTD 06-13-19.

Sentiment

Score: 5

Explanation: The sentiment is neutral as the filing simply reports transactions under a pre-existing plan. It doesn't inherently indicate positive or negative sentiment towards the company's prospects.

Industry Context

Sales by insiders are a common occurrence and are often pre-planned, especially when executed under a 10b5-1 plan. These plans allow insiders to sell shares over a period of time without being accused of trading on inside information.

Stakeholder Impact

• The sale of shares by a director could be perceived negatively by some shareholders, although the existence of a 10b5-1 plan mitigates this concern.

Key Dates

Keywords

Form 4, Procore Technologies, PCOR, Kevin J. O'Connor, Director, Share Sale, 10b5-1 Plan, Beneficial Ownership