Form 4: Primo Brands Officer Sells Shares for Tax Obligations
Insider Transaction Report
Primo Brands Corp's Chief Accounting Officer, Jason R. Ausher, disposed of 803 Class A Common Stock shares to cover tax liabilities from restricted stock unit vesting.
Summary
- Jason R. Ausher, Chief Accounting Officer of Primo Brands Corp (PRMB), reported transactions involving Class A Common Stock.
- On December 7, 2025, Ausher disposed of 427 shares of Class A Common Stock at a price of $15.47 per share.
- On December 8, 2025, an additional 376 shares of Class A Common Stock were disposed of at the same price of $15.47 per share.
- These dispositions, totaling 803 shares, represent shares withheld to satisfy tax obligations upon the vesting of restricted stock units granted to Ausher.
- Following these transactions, Ausher beneficially owns 100,872 shares of Class A Common Stock directly.
- The filing includes a Power of Attorney, dated September 25, 2025, authorizing Hih Song Kim and Michael James to execute and file SEC forms on behalf of Jason Ausher.
Sentiment
Score: 5
Explanation: The filing reports a routine, non-discretionary transaction related to tax withholding on vested restricted stock units, which is neutral in terms of company performance or outlook.
Future Outlook
This filing does not contain any forward-looking statements or guidance regarding the company's future performance or outlook.
Management Comments
- The transactions represent the number of Class A Common Stock withheld to satisfy tax obligations due upon the vesting of restricted stock units granted to the Reporting Person.
Industry Context
This is a routine insider transaction related to executive compensation and tax obligations, which is common across all industries for publicly traded companies when restricted stock units vest. It does not reflect broader industry trends or competitive positioning.
Corporate Governance
| Change Type | Description | Effective Date | Impact Assessment |
|---|---|---|---|
| Delegation of Authority | Jason Ausher granted a Power of Attorney to Hih Song Kim (Chief Legal Officer and Corporate Secretary) and Michael James (Vice President, Assistant General Counsel) to execute and file SEC forms (Schedules 13D/13G, Forms 3/4/5, Form 144) on his behalf. | 09/25/2025 | This is a standard corporate governance practice to facilitate timely and accurate SEC filings for insiders, ensuring compliance with reporting requirements. |
Stakeholder Impact
- Shareholders: Minimal impact, as this is a routine tax-related disposition and not a discretionary sale indicating a change in management's confidence in the company.
Key Dates
| Date | Description |
|---|---|
| 09/25/2025 | Date of execution for the Power of Attorney by Jason Ausher. |
| 12/07/2025 | Transaction date for the disposition of 427 Class A Common Stock shares. |
| 12/08/2025 | Transaction date for the disposition of 376 Class A Common Stock shares. |
| 12/09/2025 | Date the Form 4 was signed by Michael James, Attorney-in-Fact. |
Keywords
Primo Brands Corp, PRMB, Form 4, Insider Transaction, Stock Disposition, Tax Withholding, Restricted Stock Units, Chief Accounting Officer, Jason Ausher
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