Form 4: Pinterest Chief Accounting Officer Sells Shares Under Pre-Arranged Trading Plan

Pinterest's Chief Accounting Officer, Andrea Acosta, sold 3,759 shares of Class A Common Stock for approximately $119,700 under a Rule 10b5-1 trading plan.

Summary

• Andrea Acosta, Chief Accounting Officer of Pinterest, Inc. (PINS), reported the sale of 3,759 shares of Class A Common Stock.
• The transaction occurred on May 22, 2025.
• The shares were sold at a weighted average price of $31.864 per share, with prices ranging from $31.61 to $32.11.
• The total value of the shares sold is approximately $119,700 (3,759 shares * $31.864/share).
• The sale was executed pursuant to a Rule 10b5-1 trading plan adopted by Ms. Acosta on November 20, 2024.
• Following this transaction, Ms. Acosta directly beneficially owns 171,373 shares of Class A Common Stock, which includes restricted stock units subject to vesting requirements.

Sentiment

Score: 6

Explanation: The sentiment is neutral to slightly positive. While it's an insider sale, the fact that it's under a 10b5-1 plan makes it a routine, pre-scheduled event rather than a discretionary sale that might signal a negative outlook.

Positives

• The sale was conducted under a Rule 10b5-1 trading plan, indicating a pre-scheduled and non-discretionary transaction, which can mitigate concerns about opportunistic insider selling.

Negatives

• An insider sale, even if pre-planned, reduces the direct equity stake of a key executive in the company.

Future Outlook

The document does not contain any forward-looking statements or guidance regarding the company's future performance or strategic direction.

Management Comments

• The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on November 20, 2024.

Industry Context

This Form 4 filing is a routine disclosure of an insider stock transaction and does not provide information related to broader industry trends or competitive landscape.

Stakeholder Impact

• Shareholders: The sale represents a minor reduction in direct insider ownership, but its execution via a 10b5-1 plan suggests it is part of a personal financial plan rather than a reflection of company performance.

Key Dates

Keywords

Pinterest, PINS, Form 4, Insider Trading, Stock Sale, Andrea Acosta, Chief Accounting Officer, 10b5-1 Plan, Equity Transaction