Form 4: PFG CFO Hugh Hatcher Executes Planned Stock Sale

Performance Food Group CFO Hugh Hatcher sold 3,000 shares of common stock pursuant to a pre-established Rule 10b5-1 trading plan.

Summary

• Hugh Hatcher, Executive Vice President and CFO of Performance Food Group, sold a total of 3,000 shares of common stock on May 12, 2026.
• The sales were executed in three tranches at weighted average prices of $93.81, $95.16, and $95.97 per share.
• Following these transactions, Hatcher retains beneficial ownership of 44,655 shares of Performance Food Group common stock.
• The transactions were conducted under a Rule 10b5-1 trading plan adopted on February 10, 2026.

Sentiment

Score: 5

Explanation: StockSavvy.ai views this as a neutral event, as the sale was pre-planned and represents a standard executive financial management activity.

Positives

• The sale was conducted under a pre-arranged Rule 10b5-1 plan, which is a standard mechanism for executives to sell stock without triggering insider trading concerns.

Negatives

• The sale represents a reduction in the executive's direct equity stake in the company.

Risks

• None identified; this is a routine disclosure of an executive's planned equity transaction.

Future Outlook

No forward-looking guidance or operational outlook was provided in this filing.

Management Comments

• The reporting person confirms the sale was effected pursuant to a Rule 10b5-1 trading plan established on February 10, 2026.

Industry Context

StockSavvy.ai notes that executive stock sales under 10b5-1 plans are common practice among C-suite officers at large-cap companies like Performance Food Group and generally do not signal a change in corporate strategy or financial health.

Comparison to Industry Standards

• The use of Rule 10b5-1 plans is the industry standard for executives to manage personal liquidity while maintaining compliance with SEC regulations.

Stakeholder Impact

• Minimal impact on shareholders as the transaction was pre-planned and disclosed in accordance with SEC requirements.

Next Steps

• No future actions or milestones were disclosed in this filing.

Key Dates

Keywords

Performance Food Group, PFGC, Insider Trading, Form 4, CFO, Stock Sale, Rule 10b5-1