Form 4: Performance Food Group Executive Sells Shares
Insider Transaction (Form 4)
George L Holm, See Remarks and a Director of Performance Food Group Co, sold 29,131 shares of common stock on July 30, 2026.
Summary
- Option exercise/conversion: acquired 29,131 Common Stock at $26.57 ($774,011) on July 30, 2026; holds 1,650,683 after (Direct).
- Open-market sale: disposed of 27,441 Common Stock at $114.50 ($3,141,994) on July 30, 2026; holds 1,623,242 after (Direct).
- Open-market sale: disposed of 1,690 Common Stock at $115.20 ($194,688) on July 30, 2026; holds 1,621,552 after (Direct).
- Option exercise/conversion: acquired 29,131 Options (Right to Buy) on July 30, 2026 (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $3,336,682 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
George L Holm — Director, Officer (See Remarks)
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-07-30 | Option exercise/conversion | Common Stock | 29,131 | $27 | $774.0K | 1,650,683 |
| 2026-07-30 | Open-market sale | Common Stock | 27,441 | $115 | $3.1M | 1,623,242 |
| 2026-07-30 | Open-market sale | Common Stock | 1,690 | $115 | $194.7K | 1,621,552 |
| 2026-07-30 | Option exercise/conversion | Options (Right to Buy) | 29,131 | — | — | 0 |
Key Dates
| Date | Description |
|---|---|
| 2026-07-30 | Option exercise/conversion (29,131 shares) |
| 2026-07-30 | Open-market sale (27,441 shares) |
| 2026-07-30 | Open-market sale (1,690 shares) |
| 2026-07-30 | Option exercise/conversion (29,131 shares) |
Keywords
insider transaction, Form 4, PFGC, Performance Food Group Co, bearish, George L Holm
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