Form 4: Performance Food Group CFO Files Future Stock Sale Under Pre-Established 10b5-1 Plan
Insider Transaction Report
Performance Food Group Co's Executive Vice President and Chief Financial Officer, Hugh Patrick Hatcher, has filed a Form 4 indicating a pre-planned sale of 2,000 shares of common stock on July 11, 2025, at $95 per share, executed under a Rule 10b5-1 trading plan.
Summary
- Hugh Patrick Hatcher, Executive Vice President and Chief Financial Officer of Performance Food Group Co (PFGC), reported a planned sale of 2,000 shares of PFGC common stock.
- The transaction is scheduled for July 11, 2025, at a price of $95 per share.
- This sale is being conducted pursuant to a Rule 10b5-1 trading plan, which was established by Mr. Hatcher on February 7, 2025.
- Following this transaction, Mr. Hatcher will beneficially own 35,239 shares of PFGC common stock.
- The reported beneficial ownership includes 116 shares acquired through the Employee Stock Purchase Plan (ESPP) on December 31, 2024, and an additional 189 shares acquired via the ESPP on June 30, 2025.
Sentiment
Score: 6
Explanation: The sentiment is slightly positive due to the transparency provided by the Rule 10b5-1 plan, indicating a pre-planned sale rather than an opportunistic one. The executive also retains a significant holding and has recently acquired shares via ESPP.
Positives
- The sale is conducted under a Rule 10b5-1 trading plan, established well in advance on February 7, 2025, indicating a pre-planned and transparent transaction rather than an opportunistic sale.
- The reporting person continues to hold a significant number of shares (35,239) after the transaction, demonstrating continued alignment with shareholder interests.
- The reporting person has recently acquired additional shares through the Employee Stock Purchase Plan (ESPP), indicating ongoing participation in company stock programs.
Negatives
- A sale of shares by a senior executive, even if pre-planned, reduces their direct equity stake in the company.
Future Outlook
The document does not provide a future outlook for the company, focusing solely on a specific insider stock transaction.
Industry Context
This Form 4 filing is a routine disclosure of an insider stock transaction and does not provide information relevant to broader industry trends or competitor analysis.
Stakeholder Impact
- Shareholders: The sale of 2,000 shares by a CFO is a relatively small transaction for a company of PFGC's size and is pre-planned, so the direct impact on existing shareholders is minimal. It provides transparency regarding executive stock management.
Key Dates
| Date | Description |
|---|---|
| 2024-12-31 | 116 shares of common stock acquired under the Performance Food Group Company Employee Stock Purchase Plan. |
| 2025-02-07 | Rule 10b5-1 trading plan established by Hugh Patrick Hatcher. |
| 2025-06-30 | 189 shares of common stock acquired under the Performance Food Group Company Employee Stock Purchase Plan. |
| 2025-07-11 | Scheduled transaction date for the sale of 2,000 shares of common stock. |
| 2025-07-14 | Date of filing of the Form 4 statement. |
Keywords
Performance Food Group, PFGC, SEC Form 4, Insider Trading, Stock Sale, Hugh Patrick Hatcher, CFO, Rule 10b5-1, Executive Compensation, Equity Ownership
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