Form 4: PEGA COO/CFO Sells 44,000 Shares

Pegasystems COO and CFO Kenneth Stillwell sold 44,000 shares of common stock for a weighted average price of $44.81 per share.

Summary

• Kenneth Stillwell, the Chief Operating Officer (COO) and Chief Financial Officer (CFO) of Pegasystems Inc. (PEGA), reported a sale of common stock.
• The transaction occurred on March 10, 2026, and involved the disposition of 44,000 shares.
• The shares were sold at a weighted average price of $44.81 per share, with individual sale prices ranging from $44.52 to $45.42.
• Following this transaction, Kenneth Stillwell directly beneficially owns 109,123 shares of common stock.
• Additionally, 1,908 shares are indirectly beneficially owned by Reporting Person's children.
• The transaction was made pursuant to a Rule 10b5-1(c) contract, instruction, or written plan for the purchase or sale of equity securities.

Sentiment

Score: 5

Explanation: StockSavvy.ai views this as a neutral event. The sale by a COO/CFO, while significant in volume, is reported as being executed under a Rule 10b5-1 plan, which suggests it was pre-arranged and not necessarily indicative of a change in the executive's immediate sentiment regarding Pegasystems' future performance.

Industry Context

StockSavvy.ai notes that insider sales, particularly those executed under a Rule 10b5-1 plan, are often pre-scheduled and can be for personal financial planning reasons rather than a direct reflection of management's immediate outlook on the company's prospects. Such transactions are common across the technology sector for executives managing their equity compensation.

Stakeholder Impact

• Shareholders: The sale represents a reduction in direct insider ownership, which is a routine event for executives managing their personal portfolios. Given the 10b5-1 plan, it is unlikely to signal a negative outlook.
• Employees: No direct impact on employees is indicated by this transaction.

Key Dates

Recommendation

An insider sale of this nature, particularly when executed under a pre-arranged 10b5-1 plan, is generally considered a neutral event for investors. It often reflects personal financial planning rather than a change in the company's fundamental outlook or an immediate lack of confidence. Therefore, a 'hold' recommendation is appropriate as this filing alone does not provide sufficient new information to warrant a change in investment thesis.

Keywords

Pegasystems, PEGA, Insider Sale, Form 4, Kenneth Stillwell, Stock Transaction, COO, CFO, 10b5-1 Plan