Form 4: OneStream CFO William Koefoed Exercises Options and Sells Shares Under Pre-Arranged 10b5-1 Plan

OneStream's Chief Financial Officer, William Koefoed, executed a pre-planned transaction on May 27, 2025, exercising stock options and simultaneously selling an equal number of Class A Common Stock shares.

Summary

• William A Koefoed, Chief Financial Officer of OneStream, Inc., engaged in a pre-arranged transaction on May 27, 2025.
• He acquired 25,000 shares of Class A Common Stock by exercising stock options at a price of $10.65 per share.
• Concurrently, he disposed of 25,000 shares of Class A Common Stock at a price of $28.76 per share.
• These transactions were conducted under a Rule 10b5-1 trading plan established on February 21, 2025.
• Following these transactions, Mr. Koefoed beneficially owns 253,694 shares of Class A Common Stock, which includes unvested restricted stock units.
• He also holds 220,481 unexercised stock options, with a vesting schedule that began on February 15, 2023, and continues monthly thereafter.

Sentiment

Score: 6

Explanation: The sentiment is neutral to slightly positive. While an insider sale might be seen negatively, it was pre-planned under a 10b5-1 plan, which mitigates concerns about opportunistic selling. The exercise of options at a lower price and sale at a higher price indicates a profitable transaction for the insider, which is generally a positive sign of value realization.

Positives

• The transaction was executed under a pre-arranged Rule 10b5-1 trading plan, indicating a planned and transparent sale rather than an immediate reaction to market conditions.
• The exercise price of the options ($10.65) is significantly lower than the sale price ($28.76), indicating a profitable transaction for the insider.

Negatives

• The sale of 25,000 shares by a Chief Financial Officer, even if pre-planned, represents a reduction in direct insider exposure to the company's equity.

Future Outlook

The document does not contain any forward-looking statements or guidance regarding the company's future performance or strategic direction, as it is a disclosure of insider trading activity.

Management Comments

• The document includes a signature by Holly Koczot, attorney-in-fact for William A Koefoed, confirming the accuracy of the reported transactions.

Industry Context

This Form 4 filing details a routine insider transaction (exercise and sell-to-cover) by a key executive. Such transactions are common and often pre-scheduled under Rule 10b5-1 plans, which are designed to allow insiders to sell shares without being accused of trading on material non-public information. This specific transaction does not provide broader insights into OneStream's industry position or competitive landscape.

Comparison to Industry Standards

• As a standard Form 4 filing detailing an insider's pre-planned equity transaction, there are no direct industry-specific financial or operational benchmarks to compare against. The transaction itself is a common practice for executives managing their equity compensation.

Stakeholder Impact

• Shareholders: The sale of shares by a CFO, even if pre-planned, slightly reduces direct insider ownership, which some investors might view as a minor negative. However, the 10b5-1 plan context suggests a routine liquidity event rather than a lack of confidence.
• Employees: No direct impact mentioned.
• Customers/Suppliers/Creditors: No direct impact mentioned.

Next Steps

• The document does not outline any specific future actions or milestones for the company, as it focuses solely on past insider trading activity.

Key Dates

Recommendation

Keywords

OneStream, OS, Form 4, Insider Trading, Stock Option Exercise, Share Sale, William Koefoed, CFO, 10b5-1 Plan, Equity Transaction