Form 4: ON24 Acquired by Cvent for $8.10 Per Share

Director Anil Arora reports the disposal of ON24 common stock following the company's acquisition by Cvent.

Summary

• ON24, Inc. has completed its merger with Cvent Atlanta, LLC.
• The merger became effective on April 1, 2026.
• All outstanding shares of ON24 common stock were canceled and converted into the right to receive $8.10 per share in cash.
• Director Anil Arora disposed of 157,903 shares as part of this transaction.

Sentiment

Score: 5

Explanation: StockSavvy.ai views this as a neutral event, as it marks the finalization of a previously announced merger and the delisting of the company.

Positives

• Shareholders received a cash payout of $8.10 per share upon the completion of the merger.

Negatives

• ON24, Inc. ceases to be a publicly traded company as it is now a wholly-owned subsidiary of Cvent.

Risks

• The company is no longer an independent public entity, eliminating future upside potential for public shareholders.

Future Outlook

The company is now a wholly-owned subsidiary of Cvent, and no further public guidance or forward-looking statements will be provided by ON24 as a standalone entity.

Industry Context

StockSavvy.ai notes that this acquisition represents continued consolidation in the event marketing and webinar software space, as Cvent absorbs a key competitor to strengthen its market position.

Comparison to Industry Standards

• The acquisition follows a trend of private equity and strategic buyers consolidating SaaS platforms in the marketing technology sector.
• The $8.10 per share valuation reflects the final negotiated price between the parties involved.

Stakeholder Impact

• Shareholders have been cashed out at the agreed-upon merger price.
• Employees and customers will transition to the Cvent organizational structure.

Next Steps

• Delisting of ON24 common stock from public exchanges.

Key Dates

Keywords

ON24, Cvent, Merger, Acquisition, ONTF, Takeover