Form 4: New York Times CFO William Bardeen Sells Shares Under Pre-Arranged Trading Plan
Insider Transaction Report
The New York Times Company's Chief Financial Officer, William Bardeen, sold 2,500 shares of Class A Common Stock for approximately $142,065 under a Rule 10b5-1 trading plan.
Summary
- William Bardeen, EVP and Chief Financial Officer of The New York Times Company (NYT), reported the sale of company stock.
- On May 30, 2025, Mr. Bardeen disposed of 2,500 shares of Class A Common Stock.
- The shares were sold at a price of $56.826 per share, resulting in a total transaction value of approximately $142,065.
- Following this transaction, Mr. Bardeen beneficially owns 16,727 shares of Class A Common Stock.
- The transaction was conducted pursuant to a Rule 10b5-1(c) pre-arranged trading plan, as indicated by the checked box on the filing.
Sentiment
Score: 6
Explanation: The sentiment is neutral to slightly positive. While an insider sale can sometimes be viewed negatively, the fact that it was conducted under a Rule 10b5-1 plan mitigates concerns about opportunistic selling, indicating a pre-planned personal financial management decision rather than a lack of confidence in the company.
Positives
- The transaction was executed under a Rule 10b5-1(c) trading plan, which indicates a pre-arranged sale designed to comply with insider trading laws and provides transparency, mitigating concerns about opportunistic selling.
Negatives
- An insider sale, even under a 10b5-1 plan, can sometimes be perceived as a lack of confidence in the company's near-term prospects, although this is often for personal financial planning or diversification.
Future Outlook
NA
Industry Context
This is a routine insider transaction for personal financial planning, common across various industries, and does not inherently reflect broader industry trends in media or publishing.
Corporate Governance
| Change Type | Description | Effective Date | Impact Assessment |
|---|---|---|---|
| Insider Trading Policy Adherence | The transaction was executed under a Rule 10b5-1(c) plan, demonstrating adherence to corporate governance best practices for insider trading by pre-arranging stock sales to avoid accusations of trading on material non-public information. | 05/30/2025 | Enhances transparency and reduces potential for insider trading allegations, reinforcing investor confidence in corporate governance. |
Stakeholder Impact
- Shareholders: Minimal direct impact. A small reduction in insider ownership, but the 10b5-1 plan suggests it's for personal financial management rather than a negative signal about the company's future.
Key Dates
| Date | Description |
|---|---|
| 05/30/2025 | Date of transaction (sale of shares by William Bardeen) |
| 06/03/2025 | Date Form 4 was signed by the attorney-in-fact for William Bardeen |
Recommendation
holdKeywords
New York Times Company, NYT, Form 4, Insider Trading, Stock Sale, William Bardeen, Chief Financial Officer, CFO, Beneficial Ownership, Rule 10b5-1
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