Form 4: LivePerson Director Sells Stock; 10b5-1 Plan Noted

James R. Miller, a director at LivePerson Inc., sold 2,133 shares of common stock for $4.73 per share as part of a pre-arranged Rule 10b5-1 trading plan.

Summary

• James R. Miller, a director of LivePerson Inc. (LPSN), reported the sale of 2,133 shares of common stock.
• The transaction occurred on December 17, 2025, with shares sold at a price of $4.73 each.
• The sale was executed pursuant to a Rule 10b5-1 trading plan, which was adopted by the reporting person.
• Following this transaction, Mr. Miller beneficially owns 22,196 shares of LivePerson common stock directly.
• This reported beneficial ownership includes 13,333 unvested restricted stock units held by Mr. Miller.
• The reported share numbers reflect the Issuer's 1-for-15 reverse stock split, which was effected on October 13, 2025.

Sentiment

Score: 4

Explanation: The sale of shares by a director, even under a pre-arranged 10b5-1 plan, is generally viewed as a neutral to slightly negative signal. The context of a recent reverse stock split (October 13, 2025) also adds a layer of potential concern regarding the company's stock performance.

Positives

• The sale was executed pursuant to a Rule 10b5-1 trading plan, indicating a pre-arranged and transparent transaction that mitigates concerns of opportunistic selling.

Negatives

• A director sold 2,133 shares of common stock, reducing their direct beneficial ownership in the company.
• The filing notes a 1-for-15 reverse stock split effected on October 13, 2025, which can sometimes be a signal of a company facing challenges with its stock price.

Risks

• Insider selling, even under a 10b5-1 plan, can sometimes be interpreted by the market as a lack of confidence in the company's near-term prospects, potentially leading to negative sentiment.
• The recent reverse stock split could indicate underlying issues with the company's valuation or market perception, which may continue to pose challenges.

Future Outlook

na

Industry Context

na

Stakeholder Impact

• Shareholders may interpret the director's sale as a signal regarding future company performance or valuation, potentially influencing their investment decisions. The pre-arranged nature of the sale (10b5-1 plan) may mitigate some negative interpretations.

Key Dates

Keywords

LIVEPERSON, LPSN, Form 4, Insider Trading, Stock Sale, Director, 10b5-1 Plan, Reverse Stock Split