SCHEDULE: Liberty Broadband Reshapes comScore Stake, Boosts Governance

Sentiment:

Amendment to Beneficial Ownership Report


Liberty Broadband Corporation will exchange its Series B Preferred Stock in comScore, Inc. for a mix of new Series C Preferred Stock and Common Stock, alongside a revised governance agreement.

Summary

  • Liberty Broadband Corporation (Reporting Person) is amending its Schedule 13D filing regarding its investment in comScore, Inc. (Issuer).
  • On September 26, 2025, Liberty Broadband entered into a Stock Exchange Agreement with comScore.
  • Liberty Broadband will exchange its 31,928,301 shares of Series B Convertible Preferred Stock for 4,223,621 shares of new Series C Convertible Preferred Stock and 3,286,825 shares of comScore Common Stock.
  • The new Series C Preferred Stock will be convertible into Common Stock on a one-to-one basis at closing.
  • A Stockholder Support Agreement was also executed, obligating Liberty Broadband to vote in favor of the Exchange-related proposals and not to transfer relevant shares.
  • A Second Amended and Restated Stockholders Agreement will be entered into by comScore, Liberty Broadband, Charter Communications Holding Company, LLC, and Pine Investor, LLC.
  • This new agreement will mandate a seven-member comScore board of directors, including designees from each Stockholder and three independent directors.
  • The Registration Rights Agreement will be amended to include Series C Preferred Stock and its underlying Common Stock as "Registrable Securities."
  • Liberty Broadband currently beneficially owns 1,717,072 shares of Common Stock, representing approximately 25.5% of the outstanding Common Stock.

Sentiment

Score: 7

Explanation: The filing indicates a strategic restructuring of a significant investor's stake, which includes a defined path for conversion and board representation. This suggests a continued, albeit reconfigured, commitment from Liberty Broadband, which can be viewed positively for stability and governance. The absence of explicit negative disclosures or delays also contributes to a moderately positive sentiment, as it clarifies the relationship and future structure.

Positives

  • Restructuring of Liberty Broadband's investment in comScore, potentially simplifying the capital structure with new Series C Preferred and direct Common Stock holdings.
  • Clearer governance structure with a defined board composition outlined in the Second Amended and Restated Stockholders Agreement, ensuring representation for key investors and independent directors.
  • Enhanced liquidity for Series C Preferred and underlying Common Stock through inclusion in the Registration Rights Agreement, facilitating potential future dispositions.

Risks

  • Liberty Broadband Corporation may determine to change its intentions with respect to comScore at any time in the future, including electing to acquire additional securities or dispose of all or a portion of its holdings, based on various factors such as comScore's business and prospects, market conditions, and tax considerations.

Future Outlook

Liberty Broadband Corporation states that it holds its shares for investment purposes and has no present plans for extraordinary corporate transactions, asset sales, or material changes to comScore's capitalization or business structure, beyond the outlined exchange and governance adjustments. However, it retains the flexibility to change its intentions, including acquiring or disposing of securities, based on market conditions and comScore's prospects.

Industry Context

This filing details a significant shareholder's restructuring of its investment in comScore, a company operating in the media measurement and analytics industry. While the filing itself does not provide broader industry analysis, the strategic adjustments by a major investor like Liberty Broadband could signal confidence or a re-evaluation of its long-term position within the evolving media landscape, where data and measurement are critical.

Management Changes

RolePrevious PersonNew PersonEffective DateReason
Board of DirectorsNADesignees of Liberty Broadband, Charter, Pine Investor, one Additional Director, and three independent directors (including CEO of Issuer)Upon Closing of the Exchange AgreementAs per the Second Amended and Restated Stockholders Agreement, to establish a new board composition.

Corporate Governance

Change TypeDescriptionEffective DateImpact Assessment
Board CompositionThe comScore Board will consist of seven directors: one designee from each Stockholder (Liberty Broadband, Charter, Pine Investor), one Additional Director, and three independent directors (not affiliates of Stockholders, including the CEO of the Issuer).Upon Closing of the Exchange AgreementFormalizes the representation of key investors on the board and ensures a balance with independent directors, potentially enhancing strategic alignment and oversight.
Stockholder Voting AgreementLiberty Broadband agreed to vote in favor of proposals related to the Exchange and not to transfer relevant shares until the termination of the Support Agreement.September 26, 2025Ensures shareholder support for the proposed capital structure changes and provides stability during the transition period.
Registration RightsAmendment to the Registration Rights Agreement to include Series C Preferred Stock and Common Stock issued upon conversion of Series C Preferred Stock as 'Registrable Securities'.Upon Closing of the Exchange AgreementProvides future liquidity for the new classes of securities held by Liberty Broadband and other stockholders, facilitating potential future dispositions.

Related Party Transactions

  • The filing details a transaction between comScore, Inc. and Liberty Broadband Corporation, which is a significant shareholder and therefore a related party. The Second Amended and Restated Stockholders Agreement also involves Charter Communications Holding Company, LLC and Pine Investor, LLC, who are also referred to as 'Stockholders' alongside Liberty Broadband, indicating a group of related investors.

Stakeholder Impact

  • Shareholders: The restructuring of Liberty Broadband's stake and the new governance agreement could provide clarity and stability. The inclusion of Series C Preferred and underlying Common Stock in registration rights could impact future liquidity.
  • Management/Board: The new board composition mandates specific representation, influencing strategic direction and oversight.

Next Steps

  • Closing of the Stock Exchange Agreement transactions.
  • Entry into the Second Amended and Restated Stockholders Agreement by comScore, Liberty Broadband, Charter, and Pine Investor.
  • Amendment of comScore's Certificate of Incorporation and Registration Rights Agreement.
  • Stockholder meeting for comScore to approve the issuance of Series C Preferred Stock and Common Stock in the Exchange, and the Certificate of Amendment.

Key Dates

DateDescription
2021-03-10Original Registration Rights Agreement date.
2023-05-23Original Schedule 13D filing date by Liberty Broadband Corporation.
2024-07-24Date of Amended and Restated Stockholders Agreement.
2024-07-26Amendment No. 1 to Schedule 13D filed.
2025-06-30Date for which Series B Preferred Stock conversion rate was approximately 0.053779, including accrued dividends.
2025-08-01Date for which 5,014,780 shares of Common Stock were outstanding.
2025-08-06Date comScore's Quarterly Report on Form 10-Q for Q2 2025 was filed.
2025-09-26Date of event requiring filing of this statement; Liberty Broadband Corporation entered into Stock Exchange Agreement and Stockholder Support Agreement with comScore, Inc.
2025-09-29Date comScore's Current Report on Form 8-K (File No. 001-33520) was filed, incorporating the Exchange Agreement, Support Agreement, and RRA Amendment.
2025-09-30Signature date of this Schedule 13D/A Amendment No. 2.

Recommendation

hold

This filing primarily details a strategic restructuring of a significant investor's stake and associated governance changes, rather than operational performance or new financial results. While the clarification of capital structure and board composition can be seen as positive for long-term stability, there's no immediate catalyst for a 'buy' or 'sell' recommendation based solely on this administrative amendment. The 'hold' recommendation reflects the ongoing nature of the investment and the lack of new performance data to warrant a change in position, while acknowledging the positive aspects of clarified governance and potential future liquidity.

Keywords

comScore, Liberty Broadband, Schedule 13D, Stock Exchange Agreement, Preferred Stock, Common Stock, Corporate Governance, Stockholders Agreement, Registration Rights, Investment, SEC Filing

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