SCHEDULE 13G/A: Reilly Family and Kevin P. Reilly, Jr. Detail Significant Ownership in Lamar Advertising Co.

Sentiment:

Beneficial Ownership Report


An amended Schedule 13G filing reveals the beneficial ownership stakes of Reilly Family, LLC and Kevin P. Reilly, Jr. in Lamar Advertising Co./New as of December 31, 2024.

Summary

  • Reilly Family, LLC (RFLLC) beneficially owns 9,000,000 shares of Lamar Advertising Co./New Class A Common Stock, representing 8.8% of the class.
  • These 9,000,000 shares held by RFLLC are Class B Common Stock, which are convertible on a one-for-one basis into Class A Common Stock.
  • Kevin P. Reilly, Jr. beneficially owns an aggregate of 11,818,857 shares, representing 11.5% of the Class A Common Stock.
  • Mr. Reilly's ownership includes 423,607 shares of Class A Common Stock, 11,362,250 shares of Class B Common Stock (comprising 9,000,000 held by RFLLC, 1,796,039 by Grand Pass, L.L.C., and 566,211 by Ninemile, L.L.C.), and 33,000 Common Units of Lamar Advertising Limited Partnership (OP).
  • The ownership percentages are calculated based on 87,937,722 shares of Class A Common Stock outstanding as of November 1, 2024.
  • If only the 9,000,000 Class B shares owned by RFLLC were converted to Class A Common Stock, RFLLC would own 9.3% of the Class A Common Stock.
  • If all 11,362,250 Class B shares associated with Mr. Reilly were converted to Class A Common Stock, he would own 11.9% of the Class A Common Stock.

Sentiment

Score: 5

Explanation: The document is a factual report of beneficial ownership and does not contain information that would significantly alter the company's perceived financial health or strategic direction, thus maintaining a neutral sentiment.

Positives

  • Continued significant beneficial ownership by the Reilly family and related entities, indicating long-term commitment to Lamar Advertising Co.

Negatives

  • No specific negative financial or operational information is disclosed in this beneficial ownership filing.

Risks

  • The filing itself does not detail specific business or financial risks; it is a disclosure of beneficial ownership.

Future Outlook

NA

Management Comments

  • No specific management comments or forward-looking statements are included in this beneficial ownership filing.

Industry Context

NA

Corporate Governance

Change TypeDescriptionEffective DateImpact Assessment

Related Party Transactions

  • Kevin P. Reilly, Jr.'s beneficial ownership includes shares held by Reilly Family, LLC, Grand Pass, L.L.C., and Ninemile, L.L.C., entities where he holds management positions, indicating related party dealings in shareholding.

Stakeholder Impact

  • Provides transparency to shareholders regarding significant ownership stakes by key family entities and individuals, which can influence perceptions of corporate control and stability.

Key Dates

DateDescription
11/01/2024Date as of which 87,937,722 Class A Common Stock shares were outstanding, used as the basis for ownership percentage calculations.
12/31/2024Date of event which requires the filing of this statement, reflecting the beneficial ownership position.
02/14/2025Date the Schedule 13G amendment was signed and filed.

Keywords

Lamar Advertising Co., SEC Filing, Schedule 13G, Beneficial Ownership, Class A Common Stock, Class B Common Stock, Kevin P. Reilly Jr., Reilly Family LLC, Corporate Governance, Ownership Stake

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