Form 4: Ibotta CEO Sells Shares
Insider Transaction (Form 4)
Bryan Leach, CEO AND PRESIDENT, a Director and 10% owner of Ibotta, Inc., sold 15,142 shares of common stock on September 21, 2026.
Summary
- Option exercise/conversion: acquired 13,418 Class A Common Stock at $3.99 ($53,538) on September 21, 2026; holds 837,304 after (Direct).
- Open-market sale: disposed of 13,418 Class A Common Stock at $41.34 ($554,759) on September 21, 2026; holds 823,886 after (Direct).
- Option exercise/conversion: acquired 1,724 Class A Common Stock at $3.99 ($6,879) on September 22, 2026; holds 825,610 after (Direct).
- Open-market sale: disposed of 1,717 Class A Common Stock at $41.31 ($70,929) on September 22, 2026; holds 823,893 after (Direct).
- Open-market sale: disposed of 7 Class A Common Stock at $41.94 ($294) on September 22, 2026; holds 823,886 after (Direct).
- Option exercise/conversion: disposed of 13,418 Employee Stock Option (right to buy) on September 21, 2026; holds 4,723 after (Direct).
- Option exercise/conversion: disposed of 1,724 Employee Stock Option (right to buy) on September 22, 2026; holds 2,999 after (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $625,982 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Bryan Leach — Director, Officer (CEO AND PRESIDENT), 10% owner
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-09-21 | Option exercise/conversion | Class A Common Stock | 13,418 | $4 | $53.5K | 837,304 |
| 2026-09-21 | Open-market sale | Class A Common Stock | 13,418 | $41 | $554.8K | 823,886 |
| 2026-09-22 | Option exercise/conversion | Class A Common Stock | 1,724 | $4 | $6.9K | 825,610 |
| 2026-09-22 | Open-market sale | Class A Common Stock | 1,717 | $41 | $70.9K | 823,893 |
| 2026-09-22 | Open-market sale | Class A Common Stock | 7 | $42 | $294 | 823,886 |
| 2026-09-21 | Option exercise/conversion | Employee Stock Option (right to buy) | 13,418 | — | — | 4,723 |
| 2026-09-22 | Option exercise/conversion | Employee Stock Option (right to buy) | 1,724 | — | — | 2,999 |
Key Dates
| Date | Description |
|---|---|
| 2026-09-21 | Option exercise/conversion (13,418 shares) |
| 2026-09-21 | Open-market sale (13,418 shares) |
| 2026-09-22 | Option exercise/conversion (1,724 shares) |
| 2026-09-22 | Open-market sale (1,717 shares) |
| 2026-09-22 | Open-market sale (7 shares) |
| 2026-09-21 | Option exercise/conversion (13,418 shares) |
| 2026-09-22 | Option exercise/conversion (1,724 shares) |
Keywords
insider transaction, Form 4, IBTA, Ibotta, Inc., bearish, Bryan Leach
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