Form 4: Hershey Insider Sells Shares
Insider Transaction (Form 4)
Hershey Trust Co Trustee In Trust For Milton Hershey School reported changes in beneficial ownership of Hershey Co common stock on July 30, 2026.
Summary
- Open-market sale: disposed of 2,680 Common Stock, $1.00 par value at $177.62 ($476,014) on July 30, 2026; holds 1,123,439 after (Direct).
- Open-market sale: disposed of 1,620 Common Stock, $1.00 par value at $178.63 ($289,382) on July 30, 2026; holds 1,121,819 after (Direct).
- Open-market sale: disposed of 4,112 Common Stock, $1.00 par value at $179.59 ($738,460) on July 30, 2026; holds 1,117,707 after (Direct).
- Open-market sale: disposed of 888 Common Stock, $1.00 par value at $180.26 ($160,068) on July 30, 2026; holds 1,116,819 after (Direct).
- Open-market sale: disposed of 400 Common Stock, $1.00 par value at $181.44 ($72,576) on July 30, 2026; holds 1,116,419 after (Direct).
- Open-market sale: disposed of 300 Common Stock, $1.00 par value at $182.28 ($54,683) on July 30, 2026; holds 1,116,119 after (Direct).
- Open-market sale: disposed of 2,107 Common Stock, $1.00 par value at $174.73 ($368,150) on July 31, 2026; holds 1,114,012 after (Direct).
- Open-market sale: disposed of 6,559 Common Stock, $1.00 par value at $175.33 ($1,149,968) on July 31, 2026; holds 1,107,453 after (Direct).
- Open-market sale: disposed of 1,267 Common Stock, $1.00 par value at $176.40 ($223,500) on July 31, 2026; holds 1,106,186 after (Direct).
- Open-market sale: disposed of 67 Common Stock, $1.00 par value at $177.16 ($11,869) on July 31, 2026; holds 1,106,119 after (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $3,544,670 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Hershey Trust Co Trustee In Trust For Milton Hershey School — 10% owner
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-07-30 | Open-market sale | Common Stock, $1.00 par value | 2,680 | $178 | $476.0K | 1,123,439 |
| 2026-07-30 | Open-market sale | Common Stock, $1.00 par value | 1,620 | $179 | $289.4K | 1,121,819 |
| 2026-07-30 | Open-market sale | Common Stock, $1.00 par value | 4,112 | $180 | $738.5K | 1,117,707 |
| 2026-07-30 | Open-market sale | Common Stock, $1.00 par value | 888 | $180 | $160.1K | 1,116,819 |
| 2026-07-30 | Open-market sale | Common Stock, $1.00 par value | 400 | $181 | $72.6K | 1,116,419 |
| 2026-07-30 | Open-market sale | Common Stock, $1.00 par value | 300 | $182 | $54.7K | 1,116,119 |
| 2026-07-31 | Open-market sale | Common Stock, $1.00 par value | 2,107 | $175 | $368.1K | 1,114,012 |
| 2026-07-31 | Open-market sale | Common Stock, $1.00 par value | 6,559 | $175 | $1.1M | 1,107,453 |
| 2026-07-31 | Open-market sale | Common Stock, $1.00 par value | 1,267 | $176 | $223.5K | 1,106,186 |
| 2026-07-31 | Open-market sale | Common Stock, $1.00 par value | 67 | $177 | $11.9K | 1,106,119 |
Key Dates
| Date | Description |
|---|---|
| 2026-07-30 | Open-market sale (2,680 shares) |
| 2026-07-30 | Open-market sale (1,620 shares) |
| 2026-07-30 | Open-market sale (4,112 shares) |
| 2026-07-30 | Open-market sale (888 shares) |
| 2026-07-30 | Open-market sale (400 shares) |
| 2026-07-30 | Open-market sale (300 shares) |
| 2026-07-31 | Open-market sale (2,107 shares) |
| 2026-07-31 | Open-market sale (6,559 shares) |
| 2026-07-31 | Open-market sale (1,267 shares) |
| 2026-07-31 | Open-market sale (67 shares) |
Keywords
insider transaction, Form 4, HSY, HERSHEY CO, bearish, Hershey Trust Co Trustee In Trust For Milton Hershey School
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