Form 4: Goosehead Insurance Insider Sells Shares
Insider Transaction (Form 4)
Mark & Robyn Jones Descendants Trust 2014 and 2 others reported changes in beneficial ownership of Goosehead Insurance, Inc. common stock on August 3, 2026.
Summary
- Conversion of derivative: disposed of 100,000 Class B Common Stock on August 3, 2026; holds 6,767,661 after (Direct).
- Conversion of derivative: acquired 100,000 Class A Common Stock on August 3, 2026; holds 100,000 after (Direct).
- Open-market sale: disposed of 100,000 Class A Common Stock at $65.31 ($6,531,000) on August 3, 2026 (Direct).
- Conversion of derivative: disposed of 22,481 Class B Common Stock on August 4, 2026; holds 6,745,180 after (Direct).
- Conversion of derivative: acquired 22,481 Class A Common Stock on August 4, 2026; holds 22,481 after (Direct).
- Open-market sale: disposed of 4,967 Class A Common Stock at $65.46 ($325,140) on August 4, 2026; holds 17,514 after (Direct).
- Open-market sale: disposed of 10,956 Class A Common Stock at $66.71 ($730,875) on August 4, 2026; holds 6,558 after (Direct).
- Open-market sale: disposed of 2,682 Class A Common Stock at $67.84 ($181,947) on August 4, 2026; holds 3,876 after (Direct).
- Open-market sale: disposed of 3,876 Class A Common Stock at $68.44 ($265,273) on August 4, 2026 (Direct).
- Conversion of derivative: disposed of 100,000 LLC Units in Goosehead Financial, LLC on August 3, 2026; holds 6,767,661 after (Direct).
- Conversion of derivative: disposed of 22,481 LLC Units in Goosehead Financial, LLC on August 4, 2026; holds 6,745,180 after (Direct).
Sentiment
Score: 2
Explanation: StockSavvy.ai views this as a mildly negative signal: an insider sold $8,034,235 of stock on the open market.
Insider Transactions
Mark & Robyn Jones Descendants Trust 2014 — 10% owner, Other (Member of 10% owner group)
Mark Evan Jones — Director, Officer (Executive Chairman), 10% owner, Other (Member of 10% owner group)
Robyn Mary Elizabeth Jones — Director, 10% owner, Other (Member of 10% owner group)
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-08-03 | Conversion of derivative | Class B Common Stock | 100,000 | — | — | 6,767,661 |
| 2026-08-03 | Conversion of derivative | Class A Common Stock | 100,000 | — | — | 100,000 |
| 2026-08-03 | Open-market sale | Class A Common Stock | 100,000 | $65 | $6.5M | 0 |
| 2026-08-04 | Conversion of derivative | Class B Common Stock | 22,481 | — | — | 6,745,180 |
| 2026-08-04 | Conversion of derivative | Class A Common Stock | 22,481 | — | — | 22,481 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 4,967 | $65 | $325.1K | 17,514 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 10,956 | $67 | $730.9K | 6,558 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 2,682 | $68 | $181.9K | 3,876 |
| 2026-08-04 | Open-market sale | Class A Common Stock | 3,876 | $68 | $265.3K | 0 |
| 2026-08-03 | Conversion of derivative | LLC Units in Goosehead Financial, LLC | 100,000 | — | — | 6,767,661 |
| 2026-08-04 | Conversion of derivative | LLC Units in Goosehead Financial, LLC | 22,481 | — | — | 6,745,180 |
Key Dates
| Date | Description |
|---|---|
| 2026-08-03 | Conversion of derivative (100,000 shares) |
| 2026-08-03 | Conversion of derivative (100,000 shares) |
| 2026-08-03 | Open-market sale (100,000 shares) |
| 2026-08-04 | Conversion of derivative (22,481 shares) |
| 2026-08-04 | Conversion of derivative (22,481 shares) |
| 2026-08-04 | Open-market sale (4,967 shares) |
| 2026-08-04 | Open-market sale (10,956 shares) |
| 2026-08-04 | Open-market sale (2,682 shares) |
| 2026-08-04 | Open-market sale (3,876 shares) |
| 2026-08-03 | Conversion of derivative (100,000 shares) |
| 2026-08-04 | Conversion of derivative (22,481 shares) |
Keywords
insider transaction, Form 4, GSHD, Goosehead Insurance, Inc., bearish, Mark & Robyn Jones Descendants Trust 2014, Mark Evan Jones, Robyn Mary Elizabeth Jones
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