Form 4: Golden Matrix Group CEO Sells 50,000 Shares Under Pre-Arranged Plan

Golden Matrix Group, Inc.'s Chief Executive Officer and 10% owner, Anthony Brian Goodman, sold 50,000 shares of common stock for approximately $1.75 per share on June 30, 2025, under a Rule 10b5-1 trading plan.

Summary

• Anthony Brian Goodman, the Chief Executive Officer and a 10% owner of Golden Matrix Group, Inc. (GMGI), sold 50,000 shares of common stock.
• The transaction occurred on June 30, 2025.
• The shares were sold at prices ranging from $1.71 to $1.80, with an average price of $1.75 per share.
• The sale was executed pursuant to a Rule 10b5-1(c) trading plan, indicating a pre-scheduled transaction.
• Following this transaction, Mr. Goodman directly beneficially owns 8,854,079 shares of common stock.
• Additionally, Luxor Capital LLC, which is wholly-owned by Mr. Goodman, indirectly beneficially owns 7,470,483 shares of common stock.

Sentiment

Score: 4

Explanation: The sale of shares by the CEO and a significant owner is generally viewed as a negative signal, as it reduces insider ownership. However, the transaction being executed under a Rule 10b5-1 plan suggests it was pre-scheduled and not necessarily a reaction to new negative information, which slightly mitigates the negative sentiment.

Positives

• The sale was conducted under a Rule 10b5-1 plan, which suggests the transaction was pre-scheduled and not necessarily a reaction to new negative information.

Negatives

• An insider sale by a CEO and 10% owner, regardless of a 10b5-1 plan, can be perceived negatively by the market as it reduces the insider's direct stake in the company.
• The sale of 50,000 shares represents a reduction in the direct beneficial ownership of a key executive.

Risks

• Potential negative market perception due to insider selling, which could lead to downward pressure on the stock price.

Future Outlook

NA

Industry Context

This insider sale by the CEO of Golden Matrix Group, a company operating in the gaming and online casino software industry, is a routine disclosure for executive stock transactions. While the sale itself is specific to GMGI, insider trading disclosures are common across all industries and provide transparency into executive holdings.

Stakeholder Impact

• Shareholders: May interpret the insider sale as a negative signal, potentially leading to decreased confidence or selling pressure on the stock.

Key Dates

Recommendation

Keywords

Golden Matrix Group, GMGI, Anthony Brian Goodman, Insider Sale, Form 4, SEC Filing, Stock Transaction, Rule 10b5-1, CEO, 10% Owner, Common Stock