SCHEDULE: Ameriprise Financial Boosts Fiverr Stake to 7.5%

Ameriprise Financial, Inc. and its subsidiary Columbia Management Investment Advisers, LLC, reported a combined beneficial ownership of 7.5% of Fiverr International Ltd.'s common stock as of September 30, 2025.

Summary

• Ameriprise Financial, Inc. (AFI) and its subsidiary Columbia Management Investment Advisers, LLC (CMIA) filed an Amendment No. 1 to their Schedule 13G for Fiverr International Ltd.
• As of September 30, 2025, AFI beneficially owns 2,690,204 shares of Fiverr's common stock, representing 7.5% of the class.
• CMIA beneficially owns 2,512,995 shares of Fiverr's common stock, representing 7.0% of the class.
• AFI, as the parent company, includes CMIA's shares in its reported beneficial ownership.
• Both AFI and CMIA disclaim beneficial ownership of any shares reported by the other entity.
• The securities were acquired and are held in the ordinary course of business, without the purpose or effect of changing or influencing control of Fiverr International Ltd.

Sentiment

Score: 7

Explanation: The filing indicates a significant, passive institutional investment in Fiverr, suggesting confidence from a major financial entity. While not directly impacting operations, it can be seen as a positive signal for market perception and stability.

Positives

• Increased institutional ownership by a major financial institution like Ameriprise Financial can signal confidence in Fiverr's long-term prospects.
• The filing indicates a significant, passive investment, suggesting a belief in the company's current management and strategy without intent to influence control.

Risks

• While the filing states the shares are not held for influencing control, a large institutional stake could, in theory, lead to future pressure on management if performance significantly deviates from expectations.

Management Comments

• To the best of my knowledge and belief, the securities referred to above were acquired and are held in the ordinary course of business and were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect, other than activities solely in connection with a nomination under §§ 240.14a-11.

Industry Context

Schedule 13G filings are standard disclosures by institutional investors who acquire more than 5% of a company's stock, indicating a passive investment intent. This filing shows continued or increased interest from a major financial services firm in the gig economy platform sector, represented by Fiverr, suggesting a positive long-term view of the industry's growth potential.

Stakeholder Impact

• Shareholders: Increased institutional ownership by a reputable firm like Ameriprise Financial can provide a sense of stability and validation for existing shareholders, potentially attracting further institutional interest.
• Management: The passive nature of the investment, as certified by the reporting persons, suggests no immediate pressure on management for strategic changes, allowing them to focus on current operational plans.

Key Dates

Recommendation

The filing indicates a substantial, passive stake by Ameriprise Financial and its subsidiary in Fiverr International. This suggests institutional confidence in the company's long-term prospects without an intent to influence control. While a positive signal, it doesn't provide new operational or financial data to warrant a 'buy' or 'sell' recommendation. Investors should 'hold' and continue to monitor Fiverr's operational performance and future financial reports.

Keywords

Fiverr International, Ameriprise Financial, Columbia Management, Schedule 13G, Beneficial Ownership, Institutional Investment, Common Stock, M4R82T106, SEC Filing