8-K: First United Announces CEO Retirement, Succession Plan
Management Succession Plan
First United Corporation announced the planned retirement of CEO Carissa L. Rodeheaver and the appointment of Jason B. Rush as her successor, effective January 1, 2026.
Summary
- Carissa L. Rodeheaver, Chairman, President, and CEO, will retire from all positions with First United Corporation and First United Bank & Trust at the conclusion of the 2026 annual meeting of shareholders, scheduled for May 7, 2026.
- Effective January 1, 2026, Jason B. Rush will be appointed President and Chief Executive Officer of both the Corporation and the Bank, and elected as a director.
- Also effective January 1, 2026, Ms. Rodeheaver will serve as Executive Chairman of the Corporation and the Bank until her retirement, continuing Chairman duties and advising Mr. Rush during the transition period.
- The Board of Directors amended Sections 2 and 3 of Article III of the Bylaws on November 12, 2025, to allow for someone other than the Chairman to serve as CEO, including the President.
- Upon Ms. Rodeheaver's retirement at the 2026 Annual Meeting, the boards intend to reduce the number of directors from 11 to 10.
- Mr. Rush has been with the First United organization since October 1993, serving as Senior Vice President and Chief Operating Officer since January 2017.
- As of September 30, 2025, the Corporation reported assets of $2 billion.
Sentiment
Score: 8
Explanation: The filing details a well-planned and orderly leadership succession with an experienced internal candidate, supported by a transitional Executive Chairman role for the outgoing CEO. This structured approach, coupled with positive statements about past performance and future positioning, indicates a strong and stable outlook for the company's leadership.
Positives
- A well-structured and planned leadership succession ensures continuity and stability.
- The incoming CEO, Jason B. Rush, has extensive experience within the company, having served for over 30 years in various roles, including SVP and COO since 2017.
- Outgoing CEO Carissa L. Rodeheaver will transition to Executive Chairman, providing an advisory role to Mr. Rush during the transition period until her retirement in May 2026.
- Under Ms. Rodeheaver's leadership since 2016, First United achieved record financial performance, increased stock price, delivered steady dividend payments, and enhanced its reputation.
- The company maintains a balanced approach to growth and risk management.
Future Outlook
The Corporation anticipates a smooth leadership transition with Carissa L. Rodeheaver serving as Executive Chairman and advisor to incoming CEO Jason B. Rush until her retirement in May 2026. The company is positioned for continued success, building on its commitment to community banking, digital transformation, and customer-focused philosophies.
Management Comments
- "It has been the honor of my 33+ year career to serve First United and its stakeholders. I am deeply proud of what we've accomplished together through our commitment to community banking and am confident in the Company's future." Carissa L. Rodeheaver
- "On behalf of the Board, I want to express our deepest gratitude to Carissa Rodeheaver for her visionary leadership and unwavering commitment to excellence. Thanks to her dedication to long-term growth and focus on leadership development, First United is well-positioned for continued success." Brian R. Boal, Lead Independent Director.
Industry Context
This announcement reflects a common practice in the banking industry for established institutions to implement structured succession plans for key leadership roles. A smooth transition, especially with an internal candidate like Jason B. Rush who has extensive company experience, is generally viewed positively, ensuring continuity in strategy and operations amidst evolving regulatory and economic landscapes.
Comparison to Industry Standards
- The planned, internal succession of a long-serving CEO by an experienced internal candidate is a common and often preferred approach in the banking sector, similar to transitions seen at regional banks like Old National Bancorp or Wintrust Financial Corporation, which prioritize institutional knowledge and continuity.
- The establishment of an Executive Chairman role for the outgoing CEO during a transition period is a best practice for ensuring a seamless handover, mirroring strategies employed by companies such as JPMorgan Chase during past leadership changes to maintain stability and provide mentorship.
- The amendment to the Bylaws to allow the President to serve as CEO, independent of the Chairman, aligns with modern corporate governance trends that separate the roles of Chairman and CEO to enhance oversight and accountability, a structure increasingly adopted by major financial institutions.
Management Changes
| Role | Previous Person | New Person | Effective Date | Reason |
|---|---|---|---|---|
| Chairman of the Board, President, and Chief Executive Officer | Carissa L. Rodeheaver | Jason B. Rush (President and CEO), Carissa L. Rodeheaver (Executive Chairman) | 2026-01-01 | Planned retirement of Carissa L. Rodeheaver and management succession. |
| Director | N/A | Jason B. Rush | 2026-01-01 | Election to the Board in connection with CEO appointment. |
| Director | Carissa L. Rodeheaver | N/A | 2026-05-07 | Planned retirement and non-reelection to the Board. |
Corporate Governance
| Change Type | Description | Effective Date | Impact Assessment |
|---|---|---|---|
| Bylaws Amendment | Sections 2 and 3 of Article III of the Bylaws were amended to allow the Board to designate someone other than the Chairman as the chief executive officer, including the President. | 2025-11-12 | Separates the roles of Chairman and CEO, providing greater flexibility in leadership structure and potentially enhancing corporate governance by distributing executive power. |
| Board Size Adjustment | The number of directors on the boards of the Corporation and the Bank will temporarily increase to 11 with the election of Jason B. Rush, then reduce to 10 upon Carissa L. Rodeheaver's retirement from the boards. | 2026-01-01 (increase), 2026-05-07 (decrease) | Facilitates a smooth leadership transition by allowing the incoming CEO to join the board before the outgoing CEO fully departs, then adjusts board size post-retirement. |
Stakeholder Impact
- Shareholders: Benefit from a clear and planned leadership transition, potentially reducing uncertainty. The continuity provided by an internal successor and transitional Executive Chairman aims to maintain stable governance and strategic direction.
- Employees: Experience a change in top leadership, but the internal promotion of Jason B. Rush, a long-term employee, may foster a sense of stability and internal growth opportunities.
- Customers: Expected to see continued service and strategic focus, as the transition is managed to ensure operational excellence and adherence to customer-focused philosophies.
- Management: The incoming CEO, Jason B. Rush, assumes significant new responsibilities, while Carissa L. Rodeheaver transitions to an advisory role, ensuring mentorship and knowledge transfer.
Next Steps
- Jason B. Rush will assume the roles of President and Chief Executive Officer of First United Corporation and First United Bank & Trust, effective January 1, 2026.
- Carissa L. Rodeheaver will serve as Executive Chairman of the Corporation and the Bank from January 1, 2026, until her retirement.
- Ms. Rodeheaver will continue to perform Chairman duties and serve as an advisor to Mr. Rush during the transition period.
- Ms. Rodeheaver will retire from all positions at the conclusion of the 2026 annual meeting of shareholders, scheduled for May 7, 2026.
- The boards of directors intend to reduce the number of directors from 11 to 10, effective as of the conclusion of the 2026 Annual Meeting.
Key Dates
| Date | Description |
|---|---|
| 1993-10-01 | Jason B. Rush joined the First United organization. |
| 2006-01-01 | Jason B. Rush served as Senior Vice President and Chief Risk Officer and Director of Operations and Support. |
| 2016-01-01 | Carissa L. Rodeheaver became CEO. |
| 2017-01-01 | Jason B. Rush appointed Senior Vice President and Chief Operating Officer. |
| 2024-09-25 | Bylaws of First United Corporation were restated. |
| 2025-09-30 | Corporation posted assets of $2 billion. |
| 2025-11-12 | Carissa L. Rodeheaver provided formal notice of non-reelection to the Board of Directors. |
| 2025-11-12 | Board amended Sections 2 and 3 of Article III of the Bylaws. |
| 2025-11-14 | Press release issued announcing management succession plans. |
| 2026-01-01 | Jason B. Rush to be appointed President and CEO and elected as a director; Carissa L. Rodeheaver to serve as Executive Chairman. |
| 2026-05-07 | Scheduled date for the 2026 annual meeting of shareholders, at which Carissa L. Rodeheaver will retire from all positions. |
Recommendation
holdThe filing details a well-managed and anticipated leadership succession plan, which typically provides stability rather than immediate catalysts for significant price movement. The appointment of an experienced internal candidate and a transitional advisory role for the outgoing CEO suggest continuity. While positive for long-term stability, it does not present new information that would warrant an immediate 'buy' or 'sell' action based solely on this announcement. Investors should 'hold' and monitor the execution of the transition and future financial performance.
Keywords
First United Corporation, FUNC, CEO retirement, management succession, corporate governance, banking, financial services, executive chairman, board of directors, bylaws amendment
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