Form 4: Etsy Executive Sells Shares
Insider Transaction (Form 4)
Richard Edward Colburn Iii, Chief Product & Tech Officer of Etsy Inc, sold 8,252 shares of common stock on August 10, 2026.
Summary
- Option exercise/conversion: acquired 1,229 Common Stock at $28.38 ($34,879) on August 10, 2026; holds 14,755 after (Direct).
- Open-market sale: disposed of 1,139 Common Stock at $81.34 ($92,646) on August 10, 2026; holds 13,616 after (Direct).
- Open-market sale: disposed of 5,684 Common Stock at $81.93 ($465,690) on August 10, 2026; holds 7,932 after (Direct).
- Open-market sale: disposed of 989 Common Stock at $83.02 ($82,107) on August 10, 2026; holds 6,943 after (Direct).
- Open-market sale: disposed of 440 Common Stock at $83.98 ($36,951) on August 10, 2026; holds 6,503 after (Direct).
- Option exercise/conversion: disposed of 1,229 Stock Option (Right to Buy) on August 10, 2026 (Direct).
Sentiment
Score: 4
Explanation: StockSavvy.ai views this as a mildly negative but low-conviction signal: an insider sold $677,394 of stock under a pre-arranged Rule 10b5-1 plan, which is typically routine.
Insider Transactions
Richard Edward Colburn Iii — Officer (Chief Product & Tech Officer)
Transaction made under a Rule 10b5-1 trading plan.
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-08-10 | Option exercise/conversion | Common Stock | 1,229 | $28 | $34.9K | 14,755 |
| 2026-08-10 | Open-market sale | Common Stock | 1,139 | $81 | $92.6K | 13,616 |
| 2026-08-10 | Open-market sale | Common Stock | 5,684 | $82 | $465.7K | 7,932 |
| 2026-08-10 | Open-market sale | Common Stock | 989 | $83 | $82.1K | 6,943 |
| 2026-08-10 | Open-market sale | Common Stock | 440 | $84 | $37.0K | 6,503 |
| 2026-08-10 | Option exercise/conversion | Stock Option (Right to Buy) | 1,229 | — | — | 0 |
Key Dates
| Date | Description |
|---|---|
| 2026-08-10 | Option exercise/conversion (1,229 shares) |
| 2026-08-10 | Open-market sale (1,139 shares) |
| 2026-08-10 | Open-market sale (5,684 shares) |
| 2026-08-10 | Open-market sale (989 shares) |
| 2026-08-10 | Open-market sale (440 shares) |
| 2026-08-10 | Option exercise/conversion (1,229 shares) |
Keywords
insider transaction, Form 4, ETSY, ETSY INC, bearish, Richard Edward Colburn Iii
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