Form 4: Ethos Technologies Insider Sells Shares
Insider Transaction (Form 4)
Gv 2019 Gp, L.L.C. and 6 others reported changes in beneficial ownership of Ethos Technologies Inc. common stock on July 23, 2026.
Summary
- Other acquisition/disposition: disposed of 63,297 Class A Common Stock on July 23, 2026; holds 2,781,911 after (Indirect).
- Open-market sale: disposed of 63,297 Class A Common Stock at $19.06 ($1,206,270) on July 23, 2026 (Indirect).
- Other acquisition/disposition: disposed of 23,417 Class A Common Stock on July 24, 2026; holds 2,758,494 after (Indirect).
- Open-market sale: disposed of 23,417 Class A Common Stock at $18.88 ($442,001) on July 24, 2026 (Indirect).
Sentiment
Score: 3
Explanation: StockSavvy.ai views this as a mildly negative signal: an insider sold $1,648,270 of stock on the open market.
Insider Transactions
Gv 2019 Gp, L.L.C. — 10% owner
Gv 2019 Gp, L.P. — 10% owner
Gv 2019, L.P. — 10% owner
Gv 2021 Gp, L.L.C. — 10% owner
Gv 2021 Gp, L.P. — 10% owner
Gv 2021, L.P. — 10% owner
Alphabet Inc. — 10% owner
| Date | Transaction | Security | Shares | Price | Value | Held After |
|---|---|---|---|---|---|---|
| 2026-07-23 | Other acquisition/disposition | Class A Common Stock | 63,297 | — | — | 2,781,911 |
| 2026-07-23 | Open-market sale | Class A Common Stock | 63,297 | $19 | $1.2M | 0 |
| 2026-07-24 | Other acquisition/disposition | Class A Common Stock | 23,417 | — | — | 2,758,494 |
| 2026-07-24 | Open-market sale | Class A Common Stock | 23,417 | $19 | $442.0K | 0 |
Key Dates
| Date | Description |
|---|---|
| 2026-07-23 | Other acquisition/disposition (63,297 shares) |
| 2026-07-23 | Open-market sale (63,297 shares) |
| 2026-07-24 | Other acquisition/disposition (23,417 shares) |
| 2026-07-24 | Open-market sale (23,417 shares) |
Keywords
insider transaction, Form 4, LIFE, Ethos Technologies Inc., bearish, Gv 2019 Gp, L.L.C., Gv 2019 Gp, L.P., Gv 2019, L.P., Gv 2021 Gp, L.L.C., Gv 2021 Gp, L.P., Gv 2021, L.P., Alphabet Inc.
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